Director, Brand & Communications

New York City, NY (Hybrid)

$178K/yr – $232K/yrDirector/Executive7+ years expFull time

Posted 2 hrs ago

Job Summary

Own brand operations and AI driven workflows while serving as the internal authority on brand standards, guiding external storytelling and founder-aligned narratives across media and channels.

  • Lead internal brand resource governance and consistency across teams
  • Drive AI-powered branding initiatives and strategic media engagement with founders
  • Shape external communications to align with company vision across legacy press, Substack, X, podcasts, and future platforms

Job Description

Responsibilities

  • Brand Operations - Maintain and evolve internal brand resources - guidelines, design libraries, tools, and norms - so every team can represent Formation Bio accurately and confidently
  • Build AI-powered systems and workflows that raise the speed, consistency, and quality of output across the function - this is table stakes, not a stretch goal
  • Be the internal authority on brand standards, with the credibility and communication skills to bring the rest of the organization along

Requirements

  • 7+ years in brand, communications, or a related field - ideally in-house at a tech company or VC - with real exposure to media relations and external brand work
  • You follow the AI and founder conversations in real time, have strong opinions, and can place Formation Bio precisely within it across every channel that matters: legacy press, Substack, X, podcasts, and whatever comes next
  • Exceptional writer across formats - press materials, op-eds, executive briefings, brand narratives - with the range to shift register completely depending on audience
  • Deep knowledge of the media landscape: the reporters, substackers, newsletters, and podcasts shaping how tech and biotech thinks
  • Comfortable working directly with founders, translating vision into external narrative with minimal hand-holding and maximum judgment
  • High-ownership operator who manages multiple workstreams with minimal supervision and treats ambiguity as a creative problem, not a grievance
  • Demonstrated track record with AI tools and systems in day-to-day work - this is a baseline expectation
  • Background in product marketing, life sciences, or high-touch branded experiences is a strong plus; startup experience strongly preferred

Preferred

  • Background in product marketing, life sciences, or high-touch branded experiences is a strong plus; startup experience strongly preferred

Benefits

  • equity, comprehensive benefits, and generous perks.
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Xtalks

4.0 Glassdoor

Xtalks — The Life Science CommunityTM is where life science professionals come to learn, connect and be inspired. We cover the full life sciences sector, from pharma and biotech to medtech, healthcare and research.We provide a platform for peer perspectives and thought leadership through a combination of editorial, expert-led webinars, podcasts, videos, interviews and job listings. All Xtalks content is created to support professionals in a fast-evolving industry.Join our community to stay informed and be part of the dialogue shaping the future of life sciences.

Founded in 2005
Toronto, Ontario, CAN
69 employees (27 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$178K/yr – $232K/yr

Taken straight from the job posting.

See all Xtalks salaries

Marketing Team

Marketing Team Size
23 (33% of company)
Median Tenure
8.6 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
45.2K
Traffic Source Mix
Search
49.7%
Direct
36.4%
Referral
9.7%
Social
2.1%
Paid
1.7%

Headcount Trend

Current headcount: ~69

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Director, Brand & Communications

Xtalks · New York City, NY · Hybrid