Director of Brand and Communications

Boston, MA (Unknown)

$96K/yr – $159K/yrDirector/Executive

Posted 11 days ago

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Job Summary

Owns and leads the organization’s communications, branding, and marketing strategy, including editorial direction, media relations, social media, and internal and external communications, while guiding planning, staffing, and organizational strategy.

  • Owns development and execution of Codman Square Health Center's communications, branding, and marketing strategy across channels.
  • Oversees editorial, content calendar, media relations, and stakeholder engagement.
  • Partners with leadership on strategy and staff development to advance mission.

Job Description

Responsibilities

  • Primary Responsibilities: 1. Communications and Marketing Design, implement, and evaluate a comprehensive communications strategy focusing on social media, internal and community-facing communications, and marketing that strengthens Codman Square Health Center's reputation and market position. The Director of Creative Services is responsible for managing the creative workflow for all health center needs. Specific responsibilities include: 1.1. Champion and maintain a consistent brand voice and identity across all organizational communications, ensuring alignment with Codman Square Health Center's desired positioning for all internal and external audiences. 1.2. Maintain consistent branding to ensure visual continuity, and patient and community trust. Act as “brand guardian” maintaining brand integrity across all organizational marketing and communications. Establish and enforce brand standards and policies governing all print and digital materials, including the website, social media, letterhead, and logo usage. 1.3. Oversee the editorial direction, design, production, and distribution of all organizational publications, including the annual report, launching of newsletter strategies, press releases, media kits, brochures, and flyers. 1.4. Lead and develop a robust presence on social media and develop a strategic calendar of content aligned to the health center, partners, funders, and community members. 1.5. Cultivate and manage media relationships, serving as the primary point of contact for press inquiries and ensuring timely, accurate responses to media requests. 1.6. Provide departments across the organization with marketing guidance, technical support, and communications resources to effectively promote their programs and services. 1.7. Lead ongoing market research efforts and monitor industry trends to inform strategy and keep the organization competitive and responsive. 2. Planning Drive the achievement of marketing, communications, and public relations goals and financial objectives; establish evaluation frameworks and measurables identifying value and return on communications investments. 2.1. Develop and manage short- and long-term strategic plans for communications function, tracking performance and ensuring accountability. 2.2. Build and maintain the systems, workflows, and processes needed to support an efficient and effective communications operation. 2.3. Stay current with emerging trends and best practices in communications, marketing, public relations, and nonprofit management, applying new knowledge to advance organizational goals. 3. People Management The Director of Communications will help foster a culture of excellence, accountability, and shared purpose. 3.1. Recruit, onboard, supervise, develop, and evaluate communications staff and volunteers, cultivating a high-performing, mission-driven team culture. 3.2. Ensure sound operational management of the communications function, including succession planning for key roles to maintain continuity and organizational resilience. 3.3. Manage wayfinding and digital signage systems to strengthen messaging effectiveness and elevate the overall client experience. 4. Organizational Strategy Beyond communications, the Director plays a meaningful role in shaping the broader direction of Codman Square Health Center, taking an active role in leadership and vision. 4.1. Partner with the CACO and CEO on strategic initiatives. 4.2. Serve as a committed steward of Codman Square Health Center's mission, vision, and values, ensuring they are authentically embedded in organizational culture and day-to-day practice. 4.3. Contributes to the development and administration of organizational policies that uphold the integrity, values, and ethical standards of Codman Square Health Center. 4.4. Collaborate with the CACO and event planners to support all facets of the annual fundraising events. 5. Other duties and/or other departments/locations as applies.

Requirements

  • Qualifications & Skills:
  • 3-5 Years of progressive leadership experience in strategic marketing and brand strategy.
  • 3-5 Years of expertise and strong proficiency in graphic design, Adobe Creative Cloud (Photoshop, Illustrator, InDesign), website development, and CMS Systems, social media marketing, email marketing, Microsoft applications, and strong database management is desired.
  • Excellent written/editing and verbal communication skills.
  • A strong track record as an implementer who thrives on managing a variety of key initiatives concurrently.
  • Ability to prioritize while ensuring careful attention to detail.
  • Self-starter, able to work independently, and entrepreneurial; enjoys creating and implementing new initiatives.
  • A bachelor’s degree is required- Masters Degree preferred.
  • Physical Requirements:
  • · Must be able to stand or sit for prolonged periods (at least 50% of the time)
Codman Square Health Center logo

Codman Square Health Center

Codman Square Health Center is an award-winning community health and multi-service center widely recognized as one of the most innovative community health centers in the country. At the heart of our innovation are our exceptional employees, and we are always looking for more individuals with a passion for healthy lives and healthy communities. Codman is a growing health care organization transforming the lives of families and individuals, ensuring access to quality health care and other supportive services through a highly successful integrated model. Our clinical team’s exceptional expertise and customer service is at the heart of the level of quality we provide.

Founded in 1979
Boston, Massachusetts, USA
287 employees

Traffic Signals

Monthly Visitors
15.3K
Monthly Google Ads Budget
$11.4K
Traffic Source Mix
Search
76.9%
Direct
17.3%
Referral
1.7%

Headcount Trend

Current headcount: ~287

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$650K
Last Raise
$300K
Grant, 9 months ago

Funding History

  • Oct 2025
    Grant • $300K
  • Oct 2025
    Grant • $300K
  • May 2022
    Grant • $50K

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