Responsibilities

• Lead the strategic planning and execution of a comprehensive communications and media strategy for USI Athletics.
• Manage editorial direction, messaging standards and brand voice across digital, print and broadcast channels.
• Produce high quality written content, feature stories, website updates and sport specific promotional materials.
• Oversee timely news releases for all athletic programs in partnership with coaches and internal stakeholders.
• Ensure the capture of still photography and video to support digital content, media distribution and promotional needs.
• Build and maintain strong relationships with local, regional and national media outlets to maximize coverage.
• Serve as the primary liaison to the Ohio Valley Conference on communication and statistics-related matters.
• Develop and lead a coordinated social media strategy, including planning, graphics, video and analytics reporting.
• Build gameday communication staff for home events and oversee ESPN+ broadcasts.
• Collaborate with Human Resources to hire, train and manage gameday staff; review and approve bi weekly payroll.
• In collaboration with Athletic Director, determine necessary travel with athletic teams during regular season and postseason play for media and communication support.
• Supervisory, administrative responsibilities and professional development of the Athletic Communication team.
• Support USI Athletics and overall marketing and promotional efforts.
• Perform additional duties as assigned.