Director of Athletic Communications

Saint Joseph, MN (On-site)

$58K/yr – $62K/yrDirector/Executive5+ years expFull time

Posted 7 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the media relations, multi-channel athletic communications, and content operations that drive exposure for Bennie programs and student athletes.

  • Content pipelines and cross campus collaboration to feed web, social, and print channels with timely athletics stories.
  • Media relations, event coverage, and game day operations aligned to branding and NCAA rules.
  • Content performance tracking and analytics to inform storytelling and outreach decisions.

Job Description

Responsibilities

  • Oversee creation and distribution of athletics news, statistics, and records in compliance with NCAA, conference, and institutional requirements.
  • Work with marketing partners on multi-channel athletic communication strategies across web, social, email, print, and fundraising platforms, including gobennies.com.
  • Serve as primary media contact for all Bennie varsity and club sports; manage media relations, story pitching, direct event coverage and support.
  • Oversee and staff home athletic events, including supervision of student workers, statistics operations, photography coordination, and game-day communication logistics.
  • Recruit, train, and supervise student employees; ensure alignment with institutional brand voice and visual identity.
  • Maintain athletics historical records, including team and individual statistics and program archives.
  • Monitor media and competitor activity to maximize positive exposure for the institution, student-athletes and sport programs.
  • Develop and manage athletics content pipelines, including story ideation, content calendars, and cross-campus collaboration.
  • Ensure content is optimized, engaging, and aligned with current best practices in digital marketing, media relations, and branding.
  • Track and report on content performance using analytics, dashboards, and reporting tools.

Requirements

  • Bachelor’s degree, preferably in English, journalism, marketing or related field or five years’ experience in media relations and/or sports information/marketing.
  • Proficient in Microsoft Suite (Word, Excel, PowerPoint, Outlook).
  • Experience working with statistics and statistical programs across the majority of sports offered by the College of Saint Benedict.
  • Organizational skills focused on attention to detail and ability to prioritize tasks.
  • Strong verbal and written communication skills, complemented by excellent interpersonal skills to build positive working relationships with internal and external clientele.
  • Ability to work evenings, weekends, and irregular hours, particularly during athletic seasons and special events.
  • Expertise in cross-channel communications, including web, email, print, and social media platforms.
  • Strong creative and strategic communication skills, with a collaborative approach to content development and feedback.
  • Basic photography, video, and editing skills, including the ability to capture content as needed and oversee content creation through student staff, external vendors, and collaboration with the marketing team.
  • Proven ability to manage multiple projects with competing deadlines and maintain high-quality deliverables.

Benefits

  • Health, Dental, and Vision Insurance
  • 18 Paid Holidays Annually
  • Generous Vacation and Sick Leave
  • Life and Long-Term Disability Insurance
  • Tuition Remission for Eligible Dependents
  • Employer Contributions to a Retirement Plan
  • Employee Assistance Program with access to free or discounted counseling, legal guidance, financial coaching, and more
College of Saint Benedict and Saint John’s University logo

College of Saint Benedict and Saint John’s University

4.1 Glassdoor

The College of Saint Benedict and Saint John's University are nationally leading liberal arts colleges whose unique partnership provides students with a highly engaged learning experience, preparing them for leadership in a global society. The student experience is enlivened by our Catholic and Benedictine Tradition and an extraordinary sense of community.Saint John's University is home to the Saint John's School of Theology and Seminary. Find more information about the Saint John's School of Theology and Seminary at www.csbsju.edu/sot.

St Joseph, Minnesota, USA
998 employees (52 in marketing)
69% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
147K
Monthly Google Ads Budget
$4.9K
Traffic Source Mix
Search
52.5%
Direct
38.2%
Referral
7.7%
Social
1.2%
Paid
0.3%

Headcount Trend

Current headcount: ~998

Marketing Team

Marketing Team Size
33 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Recent News