Director, Analytics

Redwood City, CA (On-site)

$105K/yr – $120K/yrDirector/Executive6+ years expFull time

Posted 3 hrs ago

Job Summary

Own and drive analytics strategy, measurement frameworks and insights across paid, earned and owned channels, while leading client-facing programs, cross-functional collaboration and team development.

  • Own analytics strategy and client leadership.
  • Translate data into actionable insights for multiple channels.
  • Lead and mentor analytics teams and contribute to business growth.

Job Description

Responsibilities

  • Analytics Strategy & Client Leadership: Develop measurement strategies and analytics frameworks that align with client objectives, business priorities and communications goals.
  • Measurement & Performance Insights: Lead integrated analytics programs across paid, earned and owned channels, translating complex data into actionable insights and strategic recommendations.
  • Data Visualization & Reporting: Oversee the development of dashboards, reports and visualizations that clearly communicate performance and support data-informed decision-making.
  • Cross-Functional Collaboration: Partner with strategy, creative, media and account teams to integrate analytics into communications planning and campaign optimization.
  • Innovation & Analytics Solutions: Identify new measurement approaches, technologies and methodologies that strengthen analytics capabilities and improve client outcomes.
  • Team Leadership & Talent Development: Mentor and develop team members while fostering a collaborative environment where people can learn, grow and do their best work.
  • Business Growth & Capability Development: Support business development efforts by helping identify new opportunities, communicating the value of analytics and contributing to the continued evolution of Zeno's analytics practice.

Requirements

  • 6+ years of experience in analytics, marketing analytics, communications measurement, paid media analytics or related fields within an agency, consulting or client-service environment.
  • Experience developing measurement strategies and analytics frameworks that support communications and marketing objectives.
  • Strong understanding of paid, earned, owned and social media measurement.
  • Experience translating complex data into clear insights and strategic recommendations for clients and internal stakeholders.
  • Advanced proficiency with Tableau, Looker Studio, Power BI or similar data visualization platforms.
  • Strong Excel skills with experience working across large or complex datasets.
  • Experience building client-ready presentations and communicating findings to senior stakeholders.
  • Strong understanding of marketing analytics, digital performance metrics and communications measurement.
  • Experience managing multiple client engagements, budgets and project priorities.
  • Familiarity with analytics, social listening and media intelligence platforms such as Google Analytics, Meta Ads Manager, Brandwatch, NewsWhip, Muck Rack, Pathmatics, Audiense or similar tools.

Preferred

  • Experience supporting integrated communications, public relations or marketing measurement programs.
  • Experience with statistical analysis, attribution modeling or advanced analytics methodologies.
  • Familiarity with AI-enabled analytics tools, workflow automation or emerging measurement technologies.

Benefits

  • Medical, dental and vision insurance with prescription plans, short and long-term disability.
  • Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best-in-class employee assistance program.
  • Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support.
  • Generous vacation, paid holidays and self-care time.
  • 401(k) plan, pretax flexible spending accounts, tuition assistance, life insurance and free access to a certified financial coach.
  • ZenoFit program provides a monthly allowance to fund activities in your personal life that bring you joy and keep you healthy.
  • These and other benefits are available to non-temporary employees in the US.
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Zeno Group

Zeno Group is the fiercely independent and global, integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our purpose to champion the courageous to achieve something better for humankind, we push boundaries to achieve real business value and societal impact for clients. Winner of the industry’s most coveted awards including the 2023 PRWeek Purpose Agency of the Year, 2023 PRovoke Purpose-Driven Agency of the Year, 2022 PRWeek Global Agency of the Year, 2022 PRWeek U.S. Large Agency of the Year, 2022 PRovoke Best Large Agency to Work For in North America, 2021 PRovoke Global Creative Agency of the Year, 2021 PRovoke North American Agency of the Year, 2021 PRWeek Agency of the Year and a four-time winner of PRWeek’s Best Places to Work. Zeno has also been previously recognized by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company.

Founded in 1998
New York, NY, US
899 employees (182 in marketing)

Salaries

Posted range

$105K/yr – $120K/yr

Taken straight from the job posting.

See all Zeno Group salaries

Funding

Last Raise
Pre Seed, 3 years ago

Funding History

  • Oct 2022
    Pre Seed

Traffic Signals

Monthly Visitors
34K
Traffic Source Mix
Search
42.7%
Direct
43.6%
Referral
8.4%
Social
3.8%
Paid
1.1%

Headcount Trend

Current headcount: ~910

Recent News

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Director, Analytics

Zeno Group · Redwood City, CA · On-site