Director, Analytics

New York City, NY (On-site)

$135K/yr – $217K/yrDirector/ExecutiveFull time

Posted 8 days ago

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Job Summary

You will own the end to end client communications and deliverables, lead analytics teams, and drive growth through strategic, data driven insights.

  • Own communication quality and deliverables for client teams
  • Spearhead measurement plans and data driven insights to inform programs
  • Lead and develop analytics professionals across large data analyses and visualization

Job Description

Responsibilities

  • Create professional relationships with the many members of your internal and client team(s) while being solely responsible for the level of quality in communications and deliverables for the entire team that serves on your client's behalf.
  • Work throughout the year with internal and external (client team, partner agencies/consulting groups) partners to create measurement plans/proposals that satisfy all client goals and address challenges/opportunities with clearly defined goals and definitions of program success.
  • Coordinate the creation of the business rules and parameters of the engagement and participate together with internal Finance and Operations teams in the scoping process and any vital requests for proposal from outside vendors/data companies.
  • Manage the many internal data sources and (where applicable) third-party vendors/data streams that comprise our custom measurement platform while keeping process on task within the established timelines and delivery dates.
  • Synthesize the data available into insights about the success of our programs in redefining the behavior of our target audience (healthcare professionals, patients/prospects or a combination of the two) while finding opportunities for program optimization and enhancement.
  • Be a strategic consultant using the insights as the foundation for presentations, reports, assorted client results in either a face-to-face or virtual setting.
  • Identify areas of opportunity to expand our presence through consultative selling at current clients while periodically participating in the any new business development opportunities as they arise.
  • Understand client needs and internal operations to achieve success for the client and team.
  • Provide strategic review of your team's work to ensure results are on time, data cleanliness & clean presentation of story is presented, and overall, of high quality.
  • Collaborate with people across the organization, affect positive change, understand competitive offerings, identify needs to get projects moving and keep them moving forward with our teams.

Requirements

  • 8 to 10 years of experience in data/analytics consulting or quantitative marketing/analysis (healthcare, Pharmaceuticals or life sciences experience)
  • 5-6 years of client-facing/consulting experience with a focus on healthcare or pharma, and 2-4 years of management experience.
  • Literacy of business intelligence software such as Datorama, Tableau, Power BI, Adobe, Google, etc.
  • Proven ability to lead and grow analytics teams, develop strategic client solutions, and influence senior decision-makers.
  • Degree in marketing, statistics, mathematics, or economics. An MBA or advanced degree is a plus.

Preferred

  • An MBA or advanced degree is a plus.

Benefits

  • Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
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Publicis Collective

As the traditional marketing funnel collapses and fragmentation increases, clients rely on Publicis Collective to be the agency where their media, data, technology, and teams are connected by what matters most – business outcomes. Our strategic agency design, with the OS at the center, allows our expert practitioners to scale with precision, delivering media that drives measurable business performance and transformation. It's worth mentioning that we’re part of the global Publicis Media network. This means we’re backed by the power, resources, and scale of Publicis Groupe, one of the largest and most celebrated marketing and communications platforms on the planet. What’s special about Collective is this - our consultative practitioners think beyond media. We aim to be catalysts for business growth and innovation. We aspire to be the leading media agency for powering business outcomes, known for our unrelenting dedication to excellence.

New York, New York, USA
708 employees (236 in marketing)

Traffic Signals

Monthly Visitors
2.7K
Traffic Source Mix
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28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~708

Marketing Team

Marketing Team Size
232 (33% of company)
Median Career Experience
10 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
23

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