Responsibilities

• Plan and implement local service dine-in campaign/event strategies based on business goals, ramp up platform resources, such as product, creator, KOL, to guarantee engagement.
• Manage end-to-end marketing campaigns for local services, including budget planning, goal setting, resource allocation, and post-campaign analysis; ability to abstract general insights and strategies to support business development.
• Collaborate with creator operations, product and merchant business development to leverage local service content distribution strategy through platform campaign/events.

Requirements

• Bachelor's degree in business, marketing, or a related field.
• Experienced in running end-to-end campaigns tied to revenue, sales, and/or GMV, operations, content marketing, transactional marketing, and experience in lifestyle business/e-commerce.
• Strong analytical skills and ability to translate data into actionable insights.
• Excellent communication and presentation skills.
• Ability to work independently and collaboratively in a fast-paced environment.

Preferred

• Data-driven mindset and strong analytical skills; ability to interpret data, identify problems, and develop constructive solutions.
• Excellent negotiation skills and cross-functional collaboration and integration capabilities.
• Clear logic, strong execution ability, strong self-drive, and good creativity.

Benefits

• Medical, dental, and vision insurance
• 401(k) savings plan with company match
• Paid parental leave
• Short-term and long-term disability coverage
• Life insurance
• Wellbeing benefits
• 10 paid holidays per year
• 10 paid sick days per year
• 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)