Digital Strategist - Meta & Google Focus at Full Sail Media | Baltimore, MD

Digital Strategist - Meta & Google Focus

Baltimore, MD (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

Job Summary

Drive hands-on paid media and digital advertising across Meta, Google, and programmatic channels for multiple client accounts, with emphasis on campaign execution, SEO integration, and cross-channel reporting.

Own end-to-end paid media campaigns across Meta, Google, and programmatic channels.
Requires 3–5 years agency experience (B2C a plus) or equivalent.
Strong cross-functional focus: integrate advertising with SEO, content, and client reporting.

Job Description

Responsibilities

Create, launch, oversee, and optimize paid media campaigns on Meta and Google.
Develop advertising plans that clearly outline budget allocation, channel utilization, selected markets, target audiences, and other ad variables.
Oversee the integration between digital advertising, SEO, and other account deliverables, including social media management, search engine optimization, and content marketing.
Run other traditional and programmatic digital advertising campaigns as needed. (This includes initiating insertion orders with third parties and placing ads programmatically.)
Optimize campaigns to maintain performance and communicate recommendations to the relevant account and client teams.
Execute search engine optimization tactics across multiple accounts and websites.
Deliver weekly ad toplines emails and monthly ad reports that illustrate key performance indicators and outline a compelling story.
Manage multiple clients’ content editorial calendars and ensure content is being developed, converted to web, and published on time.
Participate on client calls and provide campaign updates and other account-relevant contributions.
Build and maintain ad and other digital vendor relationships, including maintaining contacts with Meta and Google.

Full Sail Media

Full Sail Media is a Baltimore, MD-based print, marketing, and fulfillment company with over four decades of experience. We specialize in creating integrated campaigns that combine traditional print marketing with modern digital strategies to deliver results for businesses of all sizes.Our services include:Print:Offset and digital printingLarge format signageCustom apparel and promotional productsDirect mail campaignsBrochures and business cardsMarketing:Website design and developmentSEO and paid advertisingSocial media managementContent creation and email marketingVideo productionFulfillment:Inventory managementPick and pack servicesKitting and assemblyNationwide shippingFrom small businesses looking to launch their first direct mail campaign or create a professional website, to large corporations needing a fully integrated marketing strategy, Full Sail Media has the resources and know-how to support your objectives. Our state-of-the-art production facility, combined with our digital marketing expertise, enables us to deliver high-quality materials and campaigns that drive engagement and conversions. We ensure consistency across all channels, allowing your business to save time, reduce costs, and maintain a cohesive image across all touchpoints.Partner with Full Sail Media to harness the power of integrated print and digital marketing solutions.

Founded in 2018

Baltimore, Maryland, USA

23 employees (6 in marketing)

www.fullsail.media