Digital Marketing Specialist

Seattle, WA (Hybrid)

Salary Not AvailableMid LevelSeasonal

Posted 5 hrs ago

Job Summary

Own and manage web content and new content projects, collaborate with the team on campaigns, and optimize for SEO, accessibility, and email outreach while supporting DEI and regenerative practices.

  • Lead content updates and new pages using provided copy and media.
  • Coordinate with team on content projects and email initiatives via MailChimp.
  • Improve SEO, performance, and accessibility across the site.

Job Description

Responsibilities

  • Organize web content and update website as required.
  • Collaborate with the team to ideate and deliver new content projects.
  • Build new web content including blogs, event listings, and other pages using written copy, photos, and graphics provided by the team.
  • Optimize content for SEO (search engine optimization), minimal page load times, and complete other optimizations as needed.
  • Help ensure content meets web accessibility standards.
  • Assist with email list management, building visitor acquisition emails, member renewal notices and other emails as needed through MailChimp.
  • Utilize a project management system
  • Participate in advancing and integrating into their work diversity, equity, inclusion and regenerative practices in alignment with the Aquarium’s S.A.L.I.S.H. values .
  • Other duties of a comparable level/type as assigned.

Requirements

  • Demonstrated understanding of the Aquarium’s mission and values, including regenerative and equity work, passion for and commitment to the health of the ocean.
  • Interest in the fields of marketing, advertising, and communications
  • Able to build relationships to support collaborative work.
  • Consistently and proactively communicate, track, and organize work to keep self on track and others in the loop.
  • Proficiency with Microsoft Windows and Office software including Outlook, Word and Excel.
  • Experience with website development and management including HTML, CSS or content management systems is a plus, but not required
  • Experience with search engine marketing and digital advertising is a plus but not required.
  • Ability and desire to learn new software and systems.
  • A preferred for Multilingual or English speakers with comfort and practice communicating across cultural and language barriers.

Preferred

  • Experience with HTML, CSS or content management systems is a plus, but not required
  • Experience with search engine marketing and digital advertising is a plus but not required
  • A preference for Multilingual or English speakers with comfort and practice communicating across cultural and language barriers.
Seattle Aquarium logo

Seattle Aquarium

The Seattle Aquarium is a nonprofit Aquarium committed to Earth’s one ocean. Our mission, Inspiring Conservation of Our Marine Environment, is reflected in everything we do, including our staff’s outstanding animal care work, our public programs centered on conservation education, research activities, policy and advocacy work, and more. We’re proud to be accredited by the Association of Zoos and Aquariums and the World Association of Zoos and Aquariums.Located on Seattle’s historic central waterfront, the Seattle Aquarium is made up of three buildings: Piers 59 and 60 and the Ocean Pavilion, our newest expansion that opened in 2024 with a focus on the Coral Triangle—a region of the Indo-Pacific that’s rich in biodiversity. Together, our campus tells a powerful story about Earth’s connected waters and how, together, we can protect our marine environment from our beloved Salish Sea to across the Pacific in the Coral Triangle. We are the ninth largest aquarium in the U.S. by attendance and among the top five paid visitor attractions in the Puget Sound region. Since our opening, we’ve hosted over 27 million visitors and provided marine conservation education to over two million school children.

Founded in 1977
Seattle, Washington, USA
339 employees (33 in marketing)

Marketing Team

Marketing Team Size
17 (5% of company)
Median Tenure
2.6 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
141.7K
Monthly Google Ads Budget
$1.6K
Traffic Source Mix
Search
62.4%
Direct
31.1%
Referral
4.8%
Social
1.2%
Paid
0.4%

Headcount Trend

Current headcount: ~339

Recent News

Seattle Aquarium logo

Digital Marketing Specialist

Seattle Aquarium · Seattle, WA · Hybrid