Digital Marketing Specialist I

New York City, NY (On-site)

$28/hr – $35/hrEntry LevelFull time

Posted 1 day ago

Job Summary

Own end-to-end digital marketing execution, from updating website content to optimizing campaigns and emails, with a focus on audience segmentation, testing, analytics, and cross-channel collaboration to boost engagement.

  • Own content calendar and campaign testing
  • Collaborate with internal teams and vendors to deliver digital initiatives

Job Description

Responsibilities

  • Maintain and update website content, landing pages, blogs, and promotions.
  • Ensure content is accurate, compliant, SEO-friendly, and aligned with brand standards.
  • Support website enhancements and user experience improvements.
  • Build, schedule, and deploy member email campaigns.
  • Segment audiences and conduct A/B testing to improve engagement.
  • Monitor campaign performance and email list health.
  • Support paid digital campaigns across Google, social media, display, and retargeting channels.
  • Assist with campaign setup, quality assurance, and optimization efforts.
  • Assist with the creation and optimization of digital content, blogs, videos, and social media campaigns.
  • Help improve content visibility and engagement across digital channels.

Benefits

  • Competitive rates on our Medical, Dental and Vision plans
  • Generous contribution to your Health Savings Account, if you choose to enroll in one of AmeriCU’s High Deductible Health plans
  • Paid Holidays
  • Paid Time off – Vacation, Personal or Sick and Birthday
  • Employee Appreciation Events
  • 401(k) Matching after 1 year of employment
  • Employee Assistance Program
  • Tuition Reimbursement for Full-time employees after 1 year of employment
  • Life Insurance & Accidental Death & Dismemberment Insurance, free to all Full-time employees
  • Enhanced Short Term Disability – at no cost to you!
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AmeriCU Credit Union

3.8 Glassdoor

As a credit union, AmeriCU is a not-for-profit financial institution owned by our members. Serving 24 counties in New York and beyond, AmeriCU provides you with all the products and services you need – often with low or no fees, and better rates. The organization has been serving the local community for over 70 years and, in that time, has grown to more than 160,000 members, 20 financial centers, and $2.7 billion in assets. AmeriCU is located in Central New York and is among the State’s largest, full-service financial cooperatives. For more information, visit www.AmeriCU.org. Equal Housing Lender – Federally Insured by NCUA – Membership Eligibility Required.

Founded in 1950
Rome, New York, USA
732 employees
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$28/hr – $35/hr

Taken straight from the job posting.

See all AmeriCU Credit Union salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
103.9K
Monthly Google Ads Budget
$18.2K
Traffic Source Mix
Search
28.6%
Direct
62.2%
Referral
3.7%
Social
0.6%
Paid
1.2%

Headcount Trend

Current headcount: ~732

Recent News

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Digital Marketing Specialist I

AmeriCU Credit Union · New York City, NY · On-site