Digital Marketing Specialist at Good Brand | Charlotte, NC | $45K/yr – $60K/yr

Good Brand

Digital Marketing Specialist

Charlotte, NC (On-site)

$45K/yr – $60K/yrMid LevelContract

Posted 2 months ago

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Job Summary

Drive end-to-end digital marketing operations for client campaigns, from multi-location ad management and national program execution to site analytics and reporting, while coordinating with agencies to ensure on-time delivery.

Campaign design, management, and budget oversight across platforms and locations.
National digital programs spanning online advertising, website strategy, social, and mobile delivery.
Analytics ownership including SEO/AdWords and performance reporting to optimize outcomes.

Job Description

Responsibilities

Developing, managing, and designing digital marketing campaigns for our clients, including managing ad spend across multiple locations and platforms.
Planning and execution of national digital programs and campaigns, including online advertising, website strategy, and design, social media, mobile, and deliverables.
Leading ongoing management of digital touchpoints, including www.goodbrandcompany.com (home page and top-level sections), social networking landing pages, and mobile.
Managing digital agency relationships, day-to-day production, as well as campaign budgets and schedules.
Owning and maintaining site analytics, metrics, and campaign reporting. In-depth knowledge of SEO and AdWords programs.

Benefits

Time Off: 2 weeks paid vacation annually.

Good Brand

Good Brand Company is a full-service integrated marketing agency located in Charlotte, NC.Brand - Every business has a story. Good Brand Company can help you create yours. The right brand communicates your authentic story and shapes your position in the marketplace. Market - We develop marketing plans that focus on communicating your unique worth and niche. We execute integrated marketing campaigns to deliver and reinforce a strong, unified message. Innovate - We optimize your marketing by incorporating the right, most appropriate, technology, ensuring the best ROI and market share.Our TeamPartners Jason Neman and Damon Segetti anchor our GBC team. Together, they provide a combined 50 years of marketing agency experience. With GBC, you are working with professionals who have extensive backgrounds working in brand development, web development, design, copy & content creation, digital media, and account services. Our culture is defined by trust and excellence. We work together collaboratively and enthusiastically to create effective marketing solutions for our client partners.

Founded in 2013

Fort Mill, South Carolina, USA

17 employees (8 in marketing)

www.goodbrandcompany.com