Responsibilities

• Plan, launch, and manage paid digital campaigns across Google Ads, LinkedIn Ads, and Meta Ads
• Optimize campaigns for performance including targeting, bidding strategy, and creative testing
• Monitor campaign metrics and provide reporting on performance, engagement, and conversions
• Identify opportunities to improve campaign ROI and audience reach
• Build and execute email marketing campaigns using HubSpot
• Develop segmented email workflows supporting product launches, campaigns, and customer engagement
• Manage campaign setup including landing pages, forms, and lead capture
• Track performance metrics including open rates, click-through rates, and conversions
• Manage and schedule social media content across corporate platforms
• Support both organic and paid social initiatives

Requirements

• Bachelor’s degree in marketing, Communications, or related field
• 3–5 years of experience in digital marketing, preferably in a B2B environment
• Hands-on experience managing paid digital advertising campaigns
• Experience with HubSpot marketing automation
• Proficiency in Adobe Creative Cloud
• Experience managing Google Ads, LinkedIn Ads, and Meta Ads
• Strong organizational skills with the ability to manage multiple campaigns simultaneously
• Analytical mindset with experience interpreting campaign performance data

Preferred

Benefits