Digital Marketing & Social Commerce Specialist

Gilbert, AZ (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 weeks ago

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Job Summary

Own social commerce driven growth by running campaigns from concept to checkout, while owning content and shop experiences and tying SEO, analytics, and creative production to revenue.

  • Campaign ownership across launches, promos and seasonal pushes.
  • Content and shop experience management for Instagram, TikTok, and marketplaces.
  • SEO, analytics, and creative production to drive measurable revenue gains.

Job Description

  • Execute integrated digital marketing campaigns supporting launches, promotions, and seasonal initiatives.
  • Support the digital marketing calendar and execute campaigns around key initiatives.
  • Implement SEO best practices across product pages, collections, metadata, and landing pages.
  • Conduct keyword research and recommend strategies to improve organic rankings and traffic.
  • Monitor campaign performance using Google Analytics (GA4) and other reporting tools.
  • Coordinate paid social campaigns with internal teams or agency partners.
  • Drive revenue growth leveraging Social Commerce
  • Own the content calendar across Instagram, Facebook, TikTok, Pinterest, and YouTube Shorts.
  • Create Reels, Stories, TikToks, photography, graphics, and short-form videos.
  • Write engaging captions aligned with the brand voice.
  • Bachelor's degree in Marketing, Communications, Social Media or ecommerce.
  • 2–5 years of experience in digital marketing, ecommerce, social media, or content creation.
  • Experience managing business social media accounts.
  • Strong understanding of Instagram, TikTok, Facebook, Pinterest, and YouTube.
  • Hands-on experience with Instagram Shop and/or TikTok Shop.
  • Shopify experience.
  • Klaviyo experience.
  • Canva and Adobe Creative Suite proficiency.
  • Short-form video editing experience.
  • Working knowledge of SEO, keyword research, metadata optimization, and content optimization.
  • Experience launching Instagram Shop and TikTok Shop campaigns.
  • Experience hosting or supporting livestream selling events.
  • Influencer marketing and collab experience.
  • Experience with A/B testing and conversion optimization.
  • Familiarity with Monday.com or similar project management software.
  • Experience using AI tools such as ChatGPT, Claude Design, Claude Code
  • Dental insurance
  • Employee discount
  • Flexible schedule
  • Health insurance
  • Health savings account
  • Paid time off
  • Vision insurance

Origami Owl

Origami Owl® Custom Jewelry was founded in 2010 by then 14-year-old Founder Bella Weems who had a simple dream to own a car once she turned 16. She created a line of meaningful jewelry, including signature Living Lockets® which can be customized with charms to tell a personal story. Fast forward six years and Origami Owl, a national social selling company and Inc. Hire Power Award recipient, is fulfilling its mission to be a force for good; to love, inspire and motivate people of all ages to reach their dreams and empower them to make a difference in the lives of others. In 2016, after capturing years of heartwarming stories in a Living Locket, Origami Owl created a storytelling platform where Designers, Customers and Employees can share their stories and provide hope to others through livesparkly.com. Based in Chandler, Arizona, Origami Owl boasts over 300 employees and more than 40,000 independent sales consultants, referred to as Designers, in the U.S. and Canada. Origami Owl Designers tell stories and sell this unique line of jewelry at in-home parties called Jewelry Bars®. For more information or to find a Designer in your area, visit OrigamiOwl.com.Take a look at how Origami Owl got its start here: https://youtu.be/kkW2FNG_QYM

Founded in 2010
Chandler, Arizona, USA
2K employees (1,473 in marketing)

Traffic Signals

Monthly Visitors
20.9K
Traffic Source Mix
Search
27.5%
Direct
31.7%
Referral
23.1%
Social
16.2%
Paid
1.2%

Headcount Trend

Current headcount: ~2K

Marketing Team

Marketing Team Size
9 (0% of company)
Median Career Experience
19 years
Median Tenure
10.3 years
Marketing Roles Posted (Last 30 Days)
1