Digital Marketing Officer

London, UK (Hybrid)

£35K/yr – £40K/yrMid Level2+ years expFull time

Posted 12 hrs ago

Job Summary

Own and drive the digital marketing and SEO programs to boost bridging finance visibility, leads, and brand reputation, coordinating content, paid campaigns, social, and analytics across internal teams and external partners.

Own SEO strategy, keyword research, and performance reporting
Lead collaboration with agencies and internal teams on integrated campaigns

Job Description

Responsibilities

Develop and implement SEO strategies to increase the companys visibility for key bridging finance search terms, improving organic traffic and lead generation.
Conduct keyword research specific to property finance, short-term loans, and intermediary markets to guide content creation and on-page optimization.
Monitor and report on SEO performance, using tools such as Google Analytics, Google Search Console, and SEMrush to track keyword rankings, traffic sources, and conversion metrics.
Manage Google Analytics dashboards to provide regular insights on website performance, campaign ROI, and customer behaviour across digital channels.
Collaborate with internal teams and third-party agencies to ensure consistent and effective digital marketing strategies across all platforms.
Create and manage paid digital campaigns (PPC, Google Ads, and display) in collaboration with external partners to drive qualified leads to the lenders website.
Oversee social media presence across LinkedIn, X (Twitter), Instagram, and other relevant platformsdeveloping and scheduling content that supports brand awareness and broker engagement.
Engage with online communities and industry groups, responding to enquiries, comments, and discussions to enhance the lenders professional reputation.
Coordinate content marketing efforts, including blog posts, landing pages, and press releases, ensuring all materials are optimized for SEO and aligned with brand tone.
Liaise with third-party digital agencies, PR partners, and technology vendors to deliver integrated campaigns and manage performance expectations.

Requirements

Ideally, at least 2 years previous marketing experience.
Essential: Previous digital marketing experience.
Understanding of general online/offline marketing techniques.
Excellent verbal and written communication skills.
Proven experience in media or corporate communications.
Proven experience working on SEO campaigns Essential.
Knowledge of CRM software tools.

Benefits

Private Medical Insurance [Vitality]
Cycle to Work scheme
Discretionary annual bonus
Holiday buy back scheme
Monthly team socials
Summer & Winter Company socials
Hybrid working
Employee of the month rewards
Fundraising events

Salaries

Posted range

£35K/yr – £40K/yr

Taken straight from the job posting.

See all KSEYE Group Ltd salaries

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