Digital Marketing Manager

Wade Hampton, SC (On-site)

$52K/yr – $62K/yrMid LevelFull time

Posted 2 months ago

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Job Summary

Own and optimize the website experience end-to-end, focusing on CMS maintenance, landing pages, and UX consistency; drive conversion through analytics, CRO testing, and SEO; partner with marketing and IT to deliver high-quality web experiences aligned to campaigns.

  • Website Management: CMS upkeep, page creation, content updates, QA, and performance monitoring.
  • Optimization & Analytics: CRO testing, analytics-driven refinements, and SEO alignment for landing pages and journeys.
  • Cross-functional Delivery: Collaborate with marketing and IT to implement campaigns and ensure accessible, brand-consistent sites.

Job Description

Responsibilities

  • Own day‑to‑day management of the website CMS, including page creation, content updates, troubleshooting, and ongoing maintenance.
  • Implement landing pages, microsites, and campaign experiences using approved designs and content.
  • Apply HTML and CSS updates to customize layouts, components, and forms.
  • Ensure websites are responsive, accessible, and consistent with brand and UX standards.
  • Perform quality assurance to validate functionality, links, forms, tracking, and page performance prior to and after launch.
  • Monitor website traffic, engagement, and conversion performance using Google Analytics and related tools.
  • Identify optimization opportunities to improve conversion rates across landing pages and key site journeys.
  • Support and implement A/B testing, page refinements, and UX improvements based on performance insights.
  • Partner with marketing stakeholders to align website updates to campaign goals and business priorities.
  • Execute on‑page SEO best practices including metadata, page structure, internal linking, and content hygiene.

Requirements

  • Bachelor’s degree in Marketing, Digital Media, Communications, Web Development, or equivalent experience.
  • Hands‑on experience managing and updating a website CMS (preferably Sitecore, or similar).
  • Working knowledge of HTML, CSS, and basic JavaScript; comfort applying technical updates in a marketing context.
  • Strong understanding of website analytics using Google Analytics and Google Tag Manager.
  • Familiarity with SEO fundamentals and conversion rate optimization principles.
  • Ability to manage multiple web updates and priorities with strong attention to detail.
  • Clear communication skills and ability to collaborate across technical, and marketing teams.

Preferred

  • Experience in B2B, technology, or distribution-focused marketing environments.
  • Hands-on experience with Sitecore, Google Analytics, SEMrush, and Microsoft Clarity.
  • Familiarity with SEO basics, UX best practices, landing page optimization, and conversion rate optimization.
  • Experience supporting campaign-based websites, supplier initiatives, or event-driven digital experiences.

Benefits

  • medical/dental/vision coverage
  • life insurance
  • a 401(k) plan with matching provision
  • Outside of CA, ScanSource grants 128 hours of paid time off (PTO) each calendar year (prorated for date of hire). In the state of CA, employees accrue a set number of hours each pay period equaling the same 128 hours of PTO.
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ScanSource

ScanSource, Inc. (NASDAQ: SCSC) is a leading technology distributor uniquely positioned to address complex, converging technologies and to accelerate growth for channel sales partners across hardware, software as a service (SaaS), connectivity and cloud services. ScanSource enables channel sales partners to deliver converging solutions for their end users. ScanSource uses multiple sales models to offer technology solutions from leading suppliers of specialty technologies, connectivity and cloud services. Founded in 1992 and headquartered in Greenville, South Carolina, ScanSource was named one of the 2025 Best Places to Work in South Carolina and on FORTUNE magazine’s 2025 List of World’s Most Admired Companies. ScanSource ranks #875 on the Fortune 1000. For more information, visit www.scansource.com.

Founded in 1992
Greenville, South Carolina, USA
1.4K employees (58 in marketing)

Traffic Signals

Monthly Visitors
175.4K
Monthly Google Ads Budget
$7.6K
Traffic Source Mix
Search
16.9%
Direct
63.5%
Referral
16.3%
Social
0.7%
Paid
2.4%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
58 (4% of company)

Recent News