Digital Marketing Intern

Newark, NJ (Hybrid)

$17/hr – $38/hrIntern/New GradFull time

Posted 2 months ago

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Job Summary

Support Panasonic Industry’s marketing initiatives as an internship focused on partner audits, campaign project management, and digital marketing optimization.

  • Assist audits of Distribution Partner websites and guide teams on product positioning within brand guidelines.
  • Must-have: Currently pursuing an undergraduate or graduate degree in Marketing, Communications, Business, or related field.
  • Standout: Exposure to data-driven digital marketing, analytics, and cross-functional collaboration.

Job Description

Responsibilities

  • Support the audits of Distribution Partner websites and help guide their teams on how to position, market and advertise Panasonic Industry products within brand guidelines. (20%)
  • Project management for ongoing marketing campaigns, including timelines, deliverables, and communication with Distribution Partners. (30%)
  • Support paid search initiatives, including keyword research, ad copy updates, and performance monitoring. (20%)
  • Implement SEO / AISO best practices, including on-page and meta tag optimizations, technical website reviews, and more, while building, updating, and optimizing website content for product pages, landing pages, and marketing campaigns. (20%)
  • Monitor a shared business email inbox daily, cataloging sales inquiries and requests for technical support or documentation. (10%)

Requirements

  • Must be currently pursuing an undergraduate or graduate degree throughout the entirety of the internship.
  • Currently pursuing a bachelor's or master's degree in Marketing, Communications, Business, or a related field such as Advertising, Web Management, etc.
  • Strong organizational skills with the ability to manage multiple projects and long‑term timelines.
  • Clear written and verbal communication skills.
  • Interest in data-driven digital marketing, analytics, and project management.
  • Ability to work independently and collaboratively in a fast‑paced environment.

Preferred

  • Some familiarity with MarTech & Project Management Tools (Google Ads, Google Analytics, CMS platforms, SEMrush, other SEO tools, Monday.com, Asana, etc.) is a plus but not required.
Panasonic North America logo

Panasonic North America

3.4 Glassdoor

Panasonic is a leading technology provider of electric batteries and consumer lifestyle technologies, as well as innovative smart mobility, sustainable energy, and integrated supply chain solutions. Throughout Panasonic’s 100-year history, one of our guiding principles has always been to contribute to society by improving people’s lives and making the world a better place. The goal? To fulfill our Founder’s vision of making today better than yesterday, tomorrow better than today by empowering people to live better lives and creating a brighter future for everyone. Learn more about Panasonic’s technologies and solutions at https://na.panasonic.com.

Founded in 2017
Newark, New Jersey, USA
11K employees (447 in marketing)
60% recommend to a friend
68% CEO approval

Traffic Signals

Monthly Visitors
584.9M
Monthly Google Ads Budget
$207.7K
Traffic Source Mix
Search
17.6%
Direct
57.3%
Referral
14.1%
Social
10.3%
Paid
0.7%

Headcount Trend

Current headcount: ~11.4K

Marketing Team

Marketing Team Size
364 (3% of company)
Median Career Experience
17.5 years
Median Tenure
5.1 years
Marketing Roles Posted (Last 30 Days)
1

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