Digital Marketing Executive (12-Month Fixed-Term Maternity Cover)

Rochdale, UK (Unknown)

£28K/yr – £29K/yrMid LevelFull time

Posted 2 hrs ago

Job Summary

The role owns end-to-end content creation, multimedia production, and integrated digital marketing campaigns across SEO, website, social and events, with a focus on improving engagement, conversions and brand consistency.

  • Lead content creation, multimedia production and campaign execution across B2B/B2C channels.
  • Leverage analytics and SEO insights to optimise customer journeys and ROI.

Job Description

Responsibilities

  • Content Creation and Copywriting: Create engaging, SEO-friendly content for websites, blogs, email campaigns, newsletters and social media.
  • Produce compelling B2B and B2C communications aligned with brand tone of voice.
  • Adapt complex information into clear, engaging copy and visual content.
  • Photography, Video and Multimedia: Plan, film, edit and deliver high-quality photography, video and multimedia content using Adobe Creative Cloud, including Premiere Pro.
  • Create motion graphics, animations and visual assets to support campaigns and brand storytelling.
  • Capture interviews and content featuring learners, tutors, staff, employers and visitors.
  • Digital Marketing and Campaigns: Plan, deliver and evaluate integrated B2B and B2C campaigns across social media, email and PPC.
  • Develop creative campaigns to engage employers and learners across Logistics, Automotive and Construction.
  • Support events, exhibitions, awards and job fairs.
  • SEO and Website Management: Optimise website content for SEO, user experience and engagement.

Requirements

  • Degree-level qualification or equivalent apprenticeship in Marketing or related studies.
  • GCSE A-C or equivalent in maths and English and ICT qualification Level 3.
  • Demonstrable MS Office experience with excellent Excel skills, preferably some HTML and CSS experience.
  • Experience of managing website content through a CMS such as WordPress/Elementor, or a comparable platform.
  • Portfolio evidencing previous digital marketing experience.
  • Relevant work experience (6 months+) and a passion for marketing and brand engagement.
  • Practical experience filming and editing content for social media, campaigns, events or websites.

Benefits

  • Generous time off – 31 days’ holiday including bank holidays, giving you plenty of time to recharge
  • Free eye care vouchers – because your health matters
  • Great social scene – enjoy subsidised team events, from summer celebrations to festive Christmas parties
  • Grow your career – access to a structured training package, including support for teaching qualifications
  • Hassle-free travel – free on-site parking available
  • Employee Car Repair Scheme – access reduced-cost car maintenance to keep you moving
  • Pension scheme – helping you plan for your future
  • Rewarding your success – discretionary profit-related bonus scheme
  • Wellbeing first – ongoing health & wellbeing initiatives to support you inside and outside of work
  • Affordable healthcare – access to a cost-effective health plan

Salaries

Posted range

£28K/yr – £29K/yr

Taken straight from the job posting.

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