Responsibilities

• Expand our presence across Instagram, TikTok, Pinterest, and YouTube for both brands.
• Build and manage the content calendar, including posts, Stories, campaigns, product launches, and repurposed content.
• Design moodboards and create on-brand social posts, sale graphics, promotional materials, and website banners using Canva.
• Write captions and marketing copy while keeping each brand's voice and visual identity consistent.
• Track basic platform performance and bring new ideas and trends to the team.
• Work with the CEO and team to plan upcoming sales, promotional events, product launches, and marketing campaigns.
• Build a clear campaign timeline covering what gets posted, when emails go out, website updates, and what creative is needed for advertising.
• Design and schedule promotional emails, including campaign messaging, graphics, subject lines, and calls to action.
• Prepare photos, videos, graphics, and ad copy for our advertising team based on each campaign's theme.
• Build templates and repeatable processes for recurring sales, launches, and events.

Requirements

• Canva, capcut or premiere pro
• Creating and editing videos
• Experience with updating websites
• At least 2 years managerial experience social media for a business. (with references)
• Excellent copywriting and email marketing skills
• Organized with spreadsheets