Digital Marketing Coordinator

Atlanta, GA (On-site)

Salary Not AvailableMid Level1+ years expFull time

Posted 2 months ago

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Job Summary

Own social and website communications for engagement and growth, combining content publishing, event capture, audience interaction, and data-led improvement across Garden platforms.

  • Social Content & Copy: Publish a robust schedule, document/live-stream events, and translate the Garden’s mission across channels.
  • Website Content & Maintenance: Develop and maintain WordPress-based content, update promotions, and preserve site structure and navigation.
  • Audience Engagement & Analytics: Interact with audiences, monitor engagement, and report on guest interactions.

Job Description

Own social and website content operations to publish, capture events, engage audiences, and report on performance for the Garden across platforms.

  • Social Content & Copy: Publish a robust social schedule, document/live-stream events, and translate the Garden’s mission across platforms.
  • Website Content & Maintenance: Develop and maintain content in a fast-paced environment, update promotions, and preserve site structure and navigation.
  • Audience Engagement & Analytics: Interact with audiences publicly and privately, monitor engagement, and report on guest interactions.
Atlanta Botanical Garden Inc logo

Atlanta Botanical Garden Inc

The Atlanta Botanical Garden is among the top tier of cultural attractions in Atlanta and Gainesville, Georgia. The Garden is the perfect place to plan a beautiful event or meeting surrounded by lush gardens. Revenue supports the Garden's mission as a non-profit to develop and maintain plant collections for display, education, research, conservation and enjoyment.

Founded in 1976
Atlanta, Georgia, USA
275 employees (12 in marketing)

Traffic Signals

Monthly Visitors
156.3K
Monthly Google Ads Budget
$1.7K
Traffic Source Mix
Search
60.9%
Direct
31.7%
Referral
6.1%
Social
0.9%
Paid
0.3%

Headcount Trend

Current headcount: ~274

Marketing Team

Marketing Team Size
5 (2% of company)

Recent News