Responsibilities

• Implements system digital plans and provides support for marketing and communications plans both at the system and regional level.
• Oversees design and content updates to website, ensuring standards for timeliness and quality are met.
• Develops market-based web content including gathering and researching information that enhances the value of the website to intended audiences.
• Applies principles of HTML5, CSS and SEO.
• Partners with marketing team members to develop landing pages, email marketing and conversion points in support of marketing campaigns, integrating CRM and/or other features to facilitate tracking of customer engagement.
• Serves as project manager on multi-disciplinary teams that oversee web changes/ enhancements, e.g. developing a system-wide provider finder or online health risk assessment.
• Coordinates with IHT and the System Digital Experience Designer to implement web tactics that require developer support, ensuring on time delivery of digital deliverables.
• Supports the patient experience through the implementation of fluid design and customer-focused content.
• Monitors and enforces compliance with organization brand guidelines, editorial standards, ADA compliance, CAN-SPAM, NCQA regulatory and web standards.
• Ensures that the organization’s web presence meets customer expectations as regards to core functionality such as search, responsive design, geo-location and tracking.

Requirements

• Bachelor’s degree in marketing, communications, journalism or related field or equivalent combination of education and experience
• No experience required
• Physical requirements: Frequent lifting/carrying and pushing/pulling objects weighing 0-25 lbs.
• Frequent sitting, standing, walking, reaching and repetitive foot/leg and hand/arm movements.
• Frequent use of vision and depth perception for distances near (20 inches or less) and far (20 feet or more) and to identify and distinguish colors.

Nice to Have

• Bachelor’s degree in marketing, communications, journalism or related field or equivalent combination of education and experience

Benefits

• SSM Health values our exceptional employees by offering a comprehensive benefits package to fit their needs.
• Paid Parental Leave: we offer eligible team members one week of paid parental leave for newborns or newly adopted children (pro-rated based on FTE).