Digital Marketing & Communications Specialist

Galveston, TX (Unknown)

Salary Not AvailableMid Level2+ years expFull time

Posted 7 weeks ago

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Job Summary

Build FSCs storytelling engine across social, content, and events to raise visibility and trust while keeping a disciplined content calendar and brand voice.

  • Own social platforms, content creation, and video production to drive reach and engagement.
  • Develop stories and campaigns that showcase impact, partners, and clients with privacy in mind.
  • Measure performance, align with campaigns, and maintain consistent branding across channels.

Job Description

Responsibilities
  • Manage FSC's social media across Facebook, LinkedIn, Instagram, YouTube, and related channels.
  • Develop and implement social strategies to grow followers, engagement, and brand awareness.
  • Create and schedule engaging content including graphics, videos, reels, stories, and promos.
  • Monitor trends and propose innovative ways to boost audience engagement.
  • Track performance metrics and provide monthly reports.
  • Maintain a content calendar aligned with priorities, campaigns, events, and observances.
  • Research and incorporate observances and awareness campaigns relevant to FSC's mission.
  • Write and edit content for social, newsletters, websites, and promotional materials.
  • Ensure consistent branding and messaging across channels.
  • Capture professional photos and videos at events and activities.
  • Produce and edit shortform and longform video content for marketing and education.
  • Maintain a digital library of photos, videos, and assets.
  • Coordinate staff headshots and keep staff photos updated.
  • Develop stories highlighting FSC's impact, programs, clients, staff, volunteers, and partners.
  • Create staff spotlights, partner highlights, donor features, volunteer stories, and client testimonials.
  • Collect success stories while upholding confidentiality and HIPAA guidelines.
  • Support marketing and promotion of events, workshops, fundraisers, and outreach.
  • Participate in community outreach and represent FSC as needed.
  • Grow FSC's presence in the communities served and ensure branding alignment.