Responsibilities

• Support the end-to-end planning, execution, and optimization of digital marketing campaigns across platforms such as Google Ads, Meta, YouTube, TikTok, CTV, and other DSPs
• Take full ownership of complex, multi-channel initiatives, ensuring projects are delivered on time, within scope, and aligned with business objectives
• Establish project timelines, workflows, and execution plans while proactively identifying risks and driving resolution
• Oversee campaign budgets, forecasting, pacing, and performance optimization to maximize ROI
• Ensure consistency, quality control, and adherence to best practices across all campaign deliverables
• Support the development and execution of internal communication strategies to effectively inform and engage employees
• Drive external digital communication initiatives that increase brand visibility, customer engagement, and revenue growth
• Serve as a key point of contact for communications strategy across cross-functional initiatives and campaigns
• Act as an advocate for organizational priorities, ensuring alignment across stakeholders and initiatives
• Provide ongoing mentorship and guidance to selected team members, supporting both technical skill development and customer-facing soft skills

Requirements

• BS/BA degree and 6 years of experience, Master's degree preferred with 4 years of experience, or Ph.D. with 1 year of experience, or 8 years of experience without a degree in digital marketing, communications, advertising, or a related field
• Demonstrated experience managing and supporting complex digital marketing campaigns or projects across multiple channels
• Strong project management skills, including the ability to manage multiple priorities, timelines, and stakeholders simultaneously
• Advanced knowledge of digital advertising platforms (Google Ads, Meta, YouTube, TikTok, CTV, programmatic, etc.)
• Proven ability to mentor or guide team members and contribute to team development
• Strong understanding of campaign lifecycle management, ad operations, and performance metrics
• Proficiency in Microsoft Office Suite (Outlook, Teams, Excel, Word, PowerPoint)
• Willingness to travel up to 25% based on business or client needs

Preferred

• Supporting cross-functional initiatives or programs from planning through execution
• Strong leadership presence with the ability to influence without direct authority
• Experience building or improving processes, workflows, or playbooks

Benefits

• The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations
• seven paid holidays throughout the calendar year
• up to 160 hours of paid wellness annually for their own wellness or that of family members
• bereavement leave
• time off to vote
• jury duty leave
• volunteer time off
• military leave
• parental leave