Digital Marketing & Brand Coordinator

Meridian, ID (On-site)

$45K/yr – $65K/yrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own digital presence by strategically running paid ads, shaping luxury-brand content, and coordinating events to drive awareness and high-end shopper engagement.

  • Google Ads & YouTube: plan, execute, and optimize campaigns to attract qualified traffic and conversions.
  • Content & website: support updates and layouts to showcase jewelry and reinforce brand storytelling.
  • Events & cross-channel coordination: plan in-store/community events and align marketing initiatives for cohesive messaging.

Job Description

Responsibilities

  • Create, manage, and optimize Google Ads and YouTube advertising campaigns
  • Assist with website updates, content creation and layout improvements
  • Monitor digital performance metrics and compile reports for optimization
  • Collaborate with marketing leadership to ensure cohesive brand messaging
  • Creatively contribute to some social media initiatives such as Facebook & Instagram
  • Content creation for luxury jewelry brands & items to showcase across multi-marketing platforms for consumer awareness
  • Collaborate with internal marketing leadership to ensure cohesive brand messaging
  • Support the planning, coordinating, marketing and executing of in-store and community events, as necessary
  • Assist the Marketing Director with additional promotional campaigns, product launches, and seasonal initiatives within the marketing team’s responsibilities, as necessary.
  • Occasional support of cross-depart operations for all overall business success

Requirements

  • Bachelor’s degree – preferably in Digital Media, Digital Design, Marketing, Communications, Business, or a related field
  • Minimum of 2 years of hands-on experience in digital media & technical business operations
  • Google Ads – creating & updating campaigns, analyzing data
  • YouTube advertising – creative content creation, campaign execution, analyzing data
  • Website - design, product updates, and/or creation of content
  • Meta Business – social media initiatives on Instagram & Facebook knowledge is important for contributing to & maintaining some content across our channels
  • E-Commerce
  • Google Merchant Accounts
  • Strong organizational skills and attention to detail
  • A good visual eye for marketing high-end jewelry through these platforms
  • Ability to manage multiple projects and deadlines
  • Positive attitude with a growth-oriented and proactive mindset
  • Must be good with people – we are in a luxury retail environment after all!

Preferred

  • Creative videography & photography skills are a plus
  • A passion for jewelry and/or watches is a plus

Benefits

  • 401(k) matching
  • Dental insurance
  • Employee discount
  • Health insurance
  • Health savings account
  • Paid time off
  • Vision insurance
Simmons Fine Jewelry logo

Simmons Fine Jewelry

At Simmons Fine Jewelry we help individuals, couples, families and businesses CELEBRATE life’s occasions with fine jewelry that will be remembered, cherished and worn for generations.

Founded in 1989
Meridian, Idaho, USA
17 employees (5 in marketing)

Traffic Signals

Monthly Visitors
10.1K
Traffic Source Mix
Search
61.6%
Direct
20.1%
Referral
5.2%
Social
11.8%
Paid
1.1%

Headcount Trend

Current headcount: ~17

Marketing Team

Marketing Team Size
3 (18% of company)