Digital Marketing Account Director

Los Angeles, CA (Hybrid)

$100K/yr – $120K/yrSenior Level5+ years expFull time

Posted 22 hrs ago

Job Summary

Own end-to-end digital demand programs for asset management clients, leading CRM, paid media, and AI-enabled workflows across London and New York, while guiding a junior team and supporting pitches.

  • Drive integrated campaigns for investors
  • Manage CRM, email, and automation end-to-end
  • Lead organic/paid social and paid media buys

Job Description

Responsibilities

  • Turn client thought leadership into integrated campaigns that reach the right investors and generate leads
  • Run the CRM and automated workflows, and own email end-to-end, from strategy to reporting
  • Lead organic and paid social for clients, with LinkedIn at the center
  • Plan and buy paid media across institutional publishers, LinkedIn and Google
  • Set up tracking and reporting that ties results to clients’ commercial objectives
  • Help manage a team of junior marketers in London and New York
  • Support pitches and renewals, and set the standard for how the team uses AI

Requirements

  • 5+ years in B2B digital marketing, demand generation or campaign activation, agency-side or in-house
  • Experience running content-led campaigns end to end: gated content, landing pages, email, social, video and display
  • Hands-on CRM management
  • Paid media experience on LinkedIn and Google
  • Strong analytics skills: GA4, LinkedIn Campaign Manager, UTM discipline and clear dashboards
  • Sharp written communication and confidence with senior client marketing teams
  • A real interest in asset/wealth management (sector experience not required)
  • You already use AI and new digital tools proactively

Preferred

  • HubSpot expertise, financial or professional services experience, familiarity with compliance review, and short-form video skills.

Benefits

  • Be an early hire in a new office, with room to shape it (flexible schedule)
  • Work on blue-chip asset management clients with real budgets and multi-channel campaigns
  • Work directly with a partner-level Head of Digital in the same office
  • Benefit from serious investment in AI tooling, plus 21 days paid annual leave
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Peregrine Communications

4.8 Glassdoor

Peregrine is a marketing and communications firm built for one industry. Since 2003 we have worked with asset managers, hedge funds, private equity and private credit firms, private banks and wealth managers, helping them build, protect and evolve their brands.We work as one integrated team across public relations, creative and digital marketing rather than as separate practices. Media relations, messaging, crisis and transaction communications sit alongside brand strategy, website design, video and investor materials, and end-to-end digital programmes covering paid social, search, SEO and analytics. Our work is tailored to institutional, intermediary and private wealth audiences.What sets the work apart is the research behind it. Our Brand Diagnostic has been the most used brand analysis tool in asset management for eight years, and the Global 100 report benchmarks brand strength and marketing effectiveness across the world's 100 largest managers. Peregrine Frame extends that into how generative AI systems perceive a firm's positioning.Based in London, New York and Los Angeles, with partner agencies across Europe, Asia, Australia and the Middle East.

Founded in 2003
New York, New York, USA
40 employees (8 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$100K/yr – $120K/yr

Taken straight from the job posting.

See all Peregrine Communications salaries

Marketing Team

Marketing Team Size
4 (10% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.8K
Traffic Source Mix
Search
30.5%
Direct
28.7%
Referral
9%
Social
7.9%
Paid
8.2%

Headcount Trend

Current headcount: ~40
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Digital Marketing Account Director

Peregrine Communications · Los Angeles, CA · Hybrid