Digital Content & UX Specialist
New York, USA (Hybrid)
Posted 6 days ago
Job Summary
Own content lifecycle from CMS to CRO planning, ensuring UX-aligned content and measurable outcomes across pages.
- Manage content across CMS, DAM, and taxonomy updates
- Drive CRO roadmap, track KPI impact, and coordinate cross-functional efforts
Job Description
Responsibilities
- Collaborate with designers, merchandisers, developers, and marketers to ensure site content is applying user experience best practices while also being on brand
- Maintain, update, and organize content across our CMS, various admin platforms, and our DAM (Digital Asset Management Tool)
- Tag, categorize, and audit content accurately, following established taxonomies and guidelines
- QA content across pages to catch errors, inconsistencies, and formatting issues
- Track performance tied to content changes and ensure KPIs are being met while optimizing appropriately
- Review customer-facing pages for UX and UI consistency and best practice, flagging issues and seeing them through to resolution
- Assist in documenting templates, page structure updates, and content guidelines for consistency and measuring success
- Support the creation of mockups or annotated screenshots to communicate proposed changes
- Participate in feedback rounds on new designs or content updates, offering clear and constructive notes
- Project manages CRO roadmap and keeps cross functional members (both internal and external) accountable
Requirements
- Bachelor's degree in a related field (Communications, Marketing, Digital Media, UX/HCI) preferred, or equivalent experience
- 2+ Years experience in related roles preferred
- Detail oriented creative thinker with strong organizational, communication and problem-solving skills
- High levels of accountability and reliability, with a proven ability to take initiative and follow through on commitments
- Experience contributing to team-based goals and achieving results through collaboration
- Comfort navigating and working in web-based platforms, CMS tools, and admin interfaces as well as a foundational understanding of UX and UI principles and best practices
- Experience working with spreadsheets (Google Sheets, Excel or similar), reporting tools, coding (HTML/CSS/Javascript), exposure to design tools: Figma, Canva, or Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) and proficiency with AI tools
- Basic SEO knowledge and familiarity with how content choices affect search visibility
- Passion for ecommerce and customer-facing digital experiences, especially for lifestyle brands
- Interest in analytics and data
Benefits
- Comprehensive medical, dental, and vision coverage
- 401(k) retirement plan with company match (eligibility based on hours worked)
- Generous paid time off and paid holidays
- Hybrid or flexible work environment (role-dependent)
- Company-paid life insurance and disability coverage
- Optional Critical Illness and Accident insurance
- Employee Assistance Program (EAP)
- Clothing allowance and generous discounts on J.McLaughlin merchandise
- Discretionary bonus opportunities (role-dependent)
- Employee referral incentives and commuter benefits
J.McLaughlin
How It StartedIt all began in 1977, with one iconic vision brought to life by two brothers, Kevin and Jay McLaughlin.A timeless lifestyle brand with a legacy of style and a spirit of connection Timeless StyleWe pride ourselves in creating effortless and enduring styles with a modern twist.Thoughtfully designed with impeccable craftsmanship, original colors and prints, and innovative fabrics. From cool to classic, chic to witty – all that matters is where each style will take you and all the ways you’ll make it yours. Stores That Feel Like HomeWe have over 170 beautiful stores on the most charming streets in the United States. True to the McLaughlin brothers’ vision, each store is entirely unique, attentively designed to reflect the town’s color, character, and architecture. Local and LoyalJ.McLaughlin has always strived to create a company culture of “being good neighbors.” Philanthropists at our core, giving back in our local communities is paramount to J.McLaughlin.We are proud to host over 1650 events a year giving back to 900+ trusted charitable organizations and nonprofits. The CompanyHeadquartered in Greenpoint, Brooklyn, our expansive industrial-chic HQ includes our corporate office, customer service center, photo studio, print library, and operations.
Salaries
Posted range
$67K/yr – $80K/yr
Taken straight from the job posting.
Marketing Team
Funding
Funding History
- Dec 2011Debt Financing
- Nov 2011Private Equity
Traffic Signals
Headcount Trend
News about J.McLaughlin
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