Digital Content Creator

Responsibilities

• Video Creation: Plan, film, and edit engaging videos for Zorbent’s website, social media channels, product marketing, and digital advertising.
• Photography: Capture and edit high-quality product, lifestyle, and promotional photography for use across Zorbent’s digital platforms.
• Social Media Content: Develop creative content tailored to platforms such as Instagram, Facebook, TikTok, and other relevant channels.
• Content Management: Organize, upload, and manage photos, videos, and creative assets in Google Drive to maintain an accessible, organized content library.
• Marketing Ideation: Contribute ideas for social media campaigns, brand awareness, audience engagement, and overall marketing growth.
• Product Storytelling: Help communicate product features, benefits, and applications to both consumer and business audiences.
• Brand Consistency: Ensure all content aligns with Zorbent’s brand identity and maintains a professional, consistent look and feel.
• Creative Collaboration: Work directly with the Director of eCommerce / Sales to plan content priorities, execute projects, and identify new creative opportunities.

Requirements

• Experience using Adobe Creative Cloud applications (Photoshop, Lightroom & Premier)
• Experience using CapCut for video editing and short-form content creation.
• Familiarity with Meta platforms, including Instagram and Facebook, and TikTok.
• Strong creative instincts and an interest in digital marketing, social media, and brand development.
• Ability to work independently, manage priorities, and meet agreed-upon deadlines.
• Reliable transportation for occasional on-site work in the Boulder, CO area.
• Access to a personal computer and smartphone capable of supporting content creation and editing workflows.
• Strong organizational skills and attention to detail

Preferred

• A portfolio of photography, video, or social media content demonstrating your creative abilities.
• Experience creating product-focused content for ecommerce or digital marketing.
• Understanding of social media trends, audience engagement, and platform-specific content formats.
• Experience with product photography, lighting, audio, and basic video production.
• Interest in growing a brand and testing new creative approaches in a small-business environment.
• Bonus: you have camera gear and equipment