Digital Content Creator at The State University of New York | Albany, NY | $54K/yr – $62K/yr

Digital Content Creator

Albany, NY (On-site)

$54K/yr – $62K/yrMid Level2+ years expFull time

Posted 3 months ago

The other 99% submit and hope. You're about to do something different.

Drive SUNY's digital content across multiple channels as a Digital Content Creator, delivering copy, graphics, and short-form video.

Own ad copy and multimedia content production across Facebook, Instagram, LinkedIn, YouTube, and more.
Must-have: Minimum two years creating marketing content with strong writing across digital channels.
Standout: Collaboration across SUNY offices and on-site shoots at campuses.

Write and edit engaging, on-brand ad copy for SUNY marketing campaigns across a range of channels, including Facebook, Instagram, Snapchat, LinkedIn, Google, YouTube, streaming video, and others
Research and write blog and web content to support SUNY's content marketing strategy
Produce multimedia content, particularly graphics and short-form video, for SUNY's marketing campaigns in collaboration with colleagues in the Office of Press and Communications
Produce high-quality content on deadline, sometimes with quick turnarounds in a fast-paced environment
Assist with content curation and coordination with departments across SUNY System Administration as well as campuses
Travel to campuses and other sites throughout New York State as needed to produce videos
Research emerging marketing and social media trends to recommend new approaches
Assist with SEO research to inform content marketing strategy
Contribute proactively to creative brainstorming sessions and discussions
Assist with responding to comments on social media ads

Associate or bachelor's degree in communications, marketing, English, journalism, or related field
Minimum two years experience producing content for marketing campaigns, social media, or other digital platforms as part of a team or organization, with associated work samples
Thorough knowledge of social media platforms, trends, and best practices
Basic knowledge of graphic design tools like Adobe, Canva, Figma, or similar
Excellent writing skills

Excellent Benefit Package which includes: NYS health insurance, free dental and vision coverage, competitive retirement options, tuition assistance, parental leave at full pay, and generous vacation, sick, and holiday time.
Generous amount of time off: 13 days of paid holidays per year; 15 days of vacation and 15 days of sick time accrued for the first year of employment. Then increases thereafter.
SUNY System Administration Benefits
Time Off: Paid time off with separate vacation and sick leave accruals up to 21 days a year for each category.
Additional paid leave policy options for childbirth, adoption, elder care, and other family care situations.
Flexible Working Arrangements: Flexible working arrangements, including hybrid schedules, are available depending on position.
Explore our full benefits offerings here: www.suny.edu/benefits