Responsibilities

• Execute digital merchandising strategies across B2B and B2C e-commerce channels.
• Analyze category performance, online sales, customer behavior, and digital KPIs to identify opportunities for growth.
• Optimize online assortment, pricing, product availability, and product presentation.
• Partner with category, product, pricing, promotions, catalog, engineering, and operations teams to improve online sales.
• Monitor and optimize conversion rates, search performance, product discoverability, and customer experience.
• Identify cross-sell and upsell opportunities to increase attachment rates and revenue.
• Use analytics platforms such as Google Analytics, Adobe Analytics, Power BI, or similar tools to monitor performance.
• Support omnichannel merchandising strategies and go-to-market initiatives.
• Conduct competitive analysis and identify opportunities to improve category performance.
• Collaborate with catalog and engineering teams to ensure accurate, complete, and optimized product information and site experience.

Requirements

• 5+ years of hands-on experience in digital merchandising, e-commerce, or digital commerce.
• 2+ years of experience specifically supporting B2B e-commerce.
• Strong experience with digital merchandising and category management.
• Hands-on understanding of:
• Online assortment planning
• Product/category merchandising
• Pricing strategies
• Promotions
• Product presentation
• Catalog management

Preferred

• Experience in Automotive, Industrial, Distribution, Manufacturing, Wholesale, or B2B e-commerce.
• Experience working with large-scale product catalogs.
• Exposure to UX/customer experience optimization.
• Experience with omnichannel retail or digital commerce environments.
• Experience working with complex B2B product assortments and customer journeys.