Digital Associate, Ads

Arlington, VA (Hybrid)

Salary Not AvailableIntern/New Grad1+ years expFull time

Posted 23 hrs ago

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Job Summary

Own hands-on trafficking and optimization of digital campaigns, support pacing, targeting, and reporting, and collaborate with the digital team on client updates and insights.

  • Manage campaign trafficking and optimization workflows
  • Deliver precise client updates and reports with strong attention to detail

Job Description

Responsibilities

  • Assist with trafficking advertising campaigns on Facebook and Google platforms, developing a strong understanding placement capabilities and optimization strategies to deliver high quality campaigns for clients
  • Provide day-to-day support with pacing updates, campaign monitoring, audience projections and targeting, and other projects
  • Contribute to client advertising reports, utilizing strong Excel skills and an excellent attention to detail to deliver error-free updates
  • Collaborate closely within the digital advertising team

Requirements

  • The equivalent of one semester or 6 months of a digital focused internship or relevant job experience
  • A basic understanding of Excel with the ability to learn and execute fundamental functions and formatting
  • Possess meticulous attention to detail
  • Previous experience working in a fast-paced environment
  • Positive, can-do attitude

Preferred

  • Previous experience working in or a keen interest in the public affairs or political industry is a plus
  • An understanding of Facebook Business Manager, Google Ads, DCM or other digital first platforms is not a requirement, but a helpful plus

Benefits

  • Medical, dental, vision, 401k, and life insurance.
  • Paid parental leave program.
  • Paid vacation and paid sick leave.
  • Work from home hybrid environment.
FP1 Strategies logo

FP1 Strategies

The struggle of any organization or business is to break through and make a real, lasting impression with the target audiences who further their cause. This can only be accomplished by demonstrating message discipline, creativity and a commitment to advocacy, ensuring decision makers are hearing from both the grasstops as well as the grassroots.FP1 has led the fight on campaigns with diverse issues ranging from patent reform to preventing a nuclear Iran. We have won tough battles, from expanding drilling on the Outer Continental Shelf for the first time in 23 years, to paving the way for InBev’s takeover of Anheuser-Busch and stopping the Employee Free Choice Act legislation, as well as passing dozens of bills locally and nationally on various issues, including health care, energy and transportation.Founded on the modern day reality that political power is derived in the home states and districts of elected officials, with our extensive campaign background – and a top-notch team of bi-partisan field operatives skilled in both political and corporate arenas – FP1 provides a unique, effective approach to achieving goals, seizing opportunities and solving problems for clients.We identify and mobilize the appropriate constituencies at the local and district level and transform them into persuasive communicators. We craft messages and frame the debate, then we develop coalitions to help deliver the message of the campaign and advocate to their members and policy makers.

Founded in 2011
Arlington, Virginia, USA
44 employees (11 in marketing)

Traffic Signals

Monthly Visitors
5.7K
Traffic Source Mix
Search
30.8%
Direct
47%
Referral
5.7%
Social
15.1%
Paid
1.4%

Headcount Trend

Current headcount: ~44

Marketing Team

Marketing Team Size
9 (20% of company)
Marketing Roles Posted (Last 30 Days)
2