Responsibilities

• Craft and execute multi-channel marketing campaigns that make our clients' audiences sit up and take notice
• Dive deep into analytics to optimize campaign performance and uncover hidden opportunities
• Leave no stone unturned when it comes to demand gen, always ensuring campaign elements are optimized for SEO & conversions
• Wrangle marketing automation platforms (HubSpot is our jam, but we love all flavors) to nurture leads and drive conversions
• Deliver high-quality leads and optimize paid ad budgets to help our clients get the most bang for their buck
• Leverage the latest AI and marketing tech to work smarter, not harder
• Collaborate with our awesome team to deliver results.

Requirements

• Must be authorized to work within the United States
• MUST LIVE in CO, PA, TX, MI, VA or PA
• Content experience is important
• Certifications are not enough for experience. Must have current working experience in paid media platforms and/or HubSpot Marketing Hub.
• 2-5 years of experience in the marketing trenches
• You're a Google Ads whiz and have experience with LinkedIn ad campaigns
• You're comfortable juggling multiple projects and deadlines
• You know HubSpot Marketing Hub like the back of your hand (HubSpot Sales & Service Hub, Marketo, Salesforce, or Marketing Cloud knowledge is a plus)
• You're not afraid to experiment, fail fast, and iterate based on data
• You can explain complex marketing concepts in a way that makes sense to both CMOs and your grandma

Preferred

• bonus points if you can actually juggle
• HubSpot Sales & Service Hub, Marketo, Salesforce, or Marketing Cloud knowledge is a plus

Benefits

• Benefits package, including health, dental, and 401k with employer contribution
• Paid parental leave and compassionate care time
• Performance-based bonuses and incentives
• Paid holidays and PTO from day one
• Remote-first with office in Allentown, PA