Customer Marketing Manager

USA (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Own and promote customer stories to drive advocacy for BeyondTrust, coordinating content, events, and reference programs.

  • Own case study program and reference pipeline
  • 2–4 years in customer marketing/advocacy
  • Cross-functional collaboration with CS, TAM, and Product Marketing

Job Description

Responsibilities

  • Manage BeyondTrust’s Case Study Program, including recruitment, execution, and promotion of customer success stories that showcase the value of BeyondTrust solutions.
  • Contribute creatively and tactically to the creation and promotion of written and video content that showcases customer wins, ensuring alignment with corporate and product messaging.
  • Coordinate customer speakers for webinars, conferences, prospect calls, and events.
  • Develop compelling customer presentations that translate challenges, outcomes, and real-world use cases to demonstrate BeyondTrust’s impact.
  • Identify and execute new strategies for curating fresh customer wins, quotes, testimonials, and proofpoints.
  • Collaborate with teams such as Customer Success, Technical Account Management, and Product Marketing to recruit and develop a structured pipeline of Customer Advocates ready to participate in reference calls, events, and content.
  • Establish a presence in existing BeyondTrust communities, forums, and online platforms to facilitate engagement and support the growth of the Customer Advocacy Program.
  • Organize & contribute to engaging virtual & in-person events, webinars, and training sessions that foster loyalty, drive advocacy, and fuel business growth.
  • Develop and nurture personal relationships with Customer Advocates, providing bespoke, white-glove experiences at every engagement.
  • Support the execution of the annual Go Beyond Customer & Partner Conference.
BeyondTrust logo

BeyondTrust

4.1 Glassdoor

BeyondTrust is the global cybersecurity leader protecting Paths to PrivilegeTM. Our identity-centric approach goes beyond securing privileges and access, empowering organizations with the most effective solution to manage the entire identity attack surface and neutralize threats,whether from external attacks or insiders.BeyondTrust is leading the charge in transforming identity security to prevent breaches and limit the blast radius of attacks, while creating a superior customer experience and operational efficiencies. We are trusted by 20,000 customers, including 75 of the Fortune 100, and our global ecosystem of partners.

Founded in 1985
Duluth, Georgia, USA
1.7K employees (88 in marketing)
81% recommend to a friend
90% CEO approval

Traffic Signals

Monthly Visitors
230.9K
Monthly Google Ads Budget
$274.3K
Traffic Source Mix
Search
53.7%
Direct
34.5%
Referral
8.3%
Social
2.3%
Paid
1%

Headcount Trend

Current headcount: ~1.7K

Marketing Team

Marketing Team Size
71 (4% of company)

Funding

Last Raise
Private Equity, 5 years ago

Funding History

  • Jun 2021
    Private Equity
  • Jan 2012
    Private Equity
  • Dec 2006
    Seed

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