Customer Growth Specialist, Omada Store

Irvine, CA (On-site)

$74K/yr – $100K/yrMid LevelFull time

Posted 7 weeks ago

Job Summary

Own and grow revenue within a defined cohort by profiling and engaging high-potential OMADA STORE subscribers, nurturing early interest into purchases, and feeding customer insight back to product and offers.

  • Segment high-value accounts and nurture them through tailored outreach
  • Collaborate with Sales and Marketing to translate insights into offers and content
  • Lead relationships with SMB/installers to drive activation and repeat purchases

Job Description

Responsibilities

  • Segment and profile the growing OMADA STORE subscriber base (for example home users, installers, MSPs, and small business owners) using lightweight research such as survey campaigns, to identify high-value and high-potential accounts
  • Proactively engage high-potential accounts through personalized outreach (email and, where valuable, virtual or in-person meetups) to understand their needs, gather feedback, and build the relationship
  • Nurture new and low-frequency accounts toward their first purchase and toward repeat purchase, shortening the path from early interest to loyal customer
  • Partner with Sales and Marketing to feed customer insight back into OMADA STORE's offers, content, and experience, so the store delivers more value to target segments
  • Own and grow revenue within your target cohort, supported by leading indicators such as qualified high-value accounts, quality conversations, cohort repeat and activation rates, and in-account AOV expansion
  • (Potential) Host periodic live product and deployment sessions on OMADA STORE to add value for the installer and SMB audience

Requirements

  • Bachelor's degree, required
  • B2B inside sales, account development, or customer success experience, ideally with SMB, installer, or channel customers
  • A consultative, advisor mindset that builds trust and long-term relationships rather than pushing for a quick close
  • Comfortable owning a revenue target and working through a longer B2B buying cycle
  • Data-literate: can read customer data, segment accounts, and prioritize where to spend time
  • Strong written and verbal English and a genuine customer-first, problem-solving approach
  • Respects customer trust and consent: keeps outreach focused on customers who have engaged with OMADA STORE, and never treats brand communities as a prospecting list

Preferred

  • Familiarity with e-commerce or direct-to-business sales motions (for example Shopify)
  • Experience running or supporting lifecycle and CRM email programs or survey campaigns
  • Comfortable presenting or hosting live sessions and webinars
  • Interest in networking, Wi-Fi, or B2B technology products

Benefits

  • Fully paid medical, dental, and vision insurance (partial coverage for dependents)
  • Contributions to 401k funds
  • Bi-annual pay increases
  • Health and wellness benefits, including free gym membership
  • Quarterly team-building events
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TP-Link

Headquartered in the United States, TP-Link is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.

Founded in 1996
Irvine, California, USA
8.5K employees (550 in marketing)

Salaries

Posted range

$74K/yr – $100K/yr

Taken straight from the job posting.

See all TP-Link salaries

Marketing Team

Marketing Team Size
392 (5% of company)
Median Career Experience
2 years
Median Tenure
0.9 years
Marketing Roles Posted (Last 30 Days)
5

Traffic Signals

Monthly Visitors
11M
Monthly Google Ads Budget
$17.7K
Traffic Source Mix
Search
67.8%
Direct
27.2%
Referral
4.2%
Social
0.5%
Paid
0.3%

Headcount Trend

Current headcount: ~8.5K

Recent News

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Customer Growth Specialist, Omada Store

TP-Link · Irvine, CA · On-site