Cross-Channel Media Manager

Los Angeles, CA (On-site)

$75K/yr – $100K/yrMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive multi-channel paid media strategy and execution for a digital marketing role.

  • Own multi-channel campaigns across social, search, display, video, and email with budget ownership.
  • Must-have: 4-6 years in digital marketing with proficiency across Google, Meta, Snap, TikTok, LinkedIn, and DSPs.
  • Standout: Strong analytics, data-driven optimization, and experience with GA4/GA360.

Job Description

Responsibilities

  • Develop and implement multi-channel digital media strategies aligned with business goals.
  • Identify target audiences and tailor messaging for different channels.
  • Oversee paid digital media campaigns across social media (Meta, Snap, TikTok, Reddit, LinkedIn, etc.), search (Google Ads, Bing), display (various DSPs), video (YouTube), email, and emerging platforms.
  • Coordinate media buying, ad placements, and bidding strategies.
  • Optimize creatives, landing pages, and audience segmentation.
  • Monitor key performance indicators (KPIs) such as impressions, click-through rates (CTR), conversion rates, and return on ad spend (ROAS).
  • Use tools and marketing automation platforms to analyze and improve campaign performance.
  • A/B test different ad creatives, messaging, and targeting strategies.
  • Allocate and optimize budgets across channels for maximum efficiency.
  • Ensure cost-effective ad spend and improve ROI.
  • Work with creative, content, and development teams to produce engaging ad materials.
  • Align messaging across channels to create a consistent customer journey.
  • Stay updated with industry trends, platform algorithm changes, and new digital marketing technologies.
  • Experiment with emerging media channels and formats (e.g., AR/VR, interactive ads).

Requirements

  • 4-6 years of experience in digital marketing, media buying, or advertising.
  • Proficiency in paid management across platforms like Google, Meta, Snap, TikTok, LinkedIn, programmatic DSPs, and analytics tools (GCM, GA4, GA360, etc.).
  • Strong analytical skills with a data-driven approach to decision-making.
  • Ability to manage multiple campaigns and projects simultaneously.
  • Knowledge of SEO, content marketing, and customer journey mapping.
  • Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
  • Travel to and from client and vendor sites in a personal vehicle is required in this position.

Benefits

  • Comprehensive medical benefits: health, dental, vision, life, and AD&D coverage
  • Generous vacation policy
  • Holiday PTO + Work-from-Home Fridays
  • Company contributions to 401(k) retirement savings
  • Paid volunteer hours to support causes you care about
  • Professional development opportunities
  • Free snacks (mostly healthy!)
  • Coffee Thursdays to fuel creativity
  • Monthly lunch & learns to expand your expertise
  • Quarterly town halls with food, prizes, and company updates
  • Team parties and celebrations to recognize achievements
Bloom Ads Global Media Group logo

Bloom Ads Global Media Group

Welcome to Bloom Ads, Inc. a fully integrated media planning and buying agency headquartered in Los Angeles. Our obsession with media is your gain. Our team will work with you every step of the way in order to create and implement an effective strategy that is tailored to your needs and delivers results - ROI is at the forefront of every ad campaign.We are a leader among independent media agencies in Los Angeles and have a proven track record for creating brand strategies and media campaigns that generate results for our clients. When you choose our media planning and buying agency, you will have 24/7 access to our senior staff who work with you to plan an integrated media strategy that will fit your goals and your budget. We create, implement and monitor your campaigns to ensure your message reaches your target audience and provides optimal return on investment for your company. Today your audiences are platform-agnostic. They jump from screen to screen and consume content everywhere and no matter where they are, they expect to find you. Your target uses multiple means to get information. We will optimize your media mix to provide a complete solution for your company. Whether you want to advertise on TV, radio, online, mobile, outdoor, print or sponsorships, we will put together a perfect package for you. We are seasoned media buyers with 20 years of buying power, which allows us to negotiate 75% off standard rates, secure prominent ad placement and obtain mandatory added value for our clients. If you are looking for media buying and planning agency, please browse our website to learn more about Bloom Ads and what sets us apart from other advertising agencies. Read more about the services offered by our company and the specific results we have achieved for our clients, then, contact us to learn what we can do for your brand.

Founded in 2008
Los Angeles, California, USA
64 employees (23 in marketing)

Traffic Signals

Monthly Visitors
3.8K
Traffic Source Mix
Search
32.5%
Direct
46.4%
Referral
8.2%
Social
11%
Paid
1.5%

Headcount Trend

Current headcount: ~64

Marketing Team

Marketing Team Size
22 (34% of company)