Local & Qualified is hiring a CRM & Automation Specialist with deep expertise in GoHighLevel (HighLevel) to support our growing client base and internal systems.

This role works directly under our Director of AI, CRM & Automation and serves as a key execution and support arm across all CRM-related initiatives.

This is not just a backend admin role. This person will be hands-on in building, deploying, and supporting CRM systems for clients, while also stepping into client-facing conversations when needed.

If you are highly organized, technical, and confident in both execution and communication, this role is built for you.

Role Overview:

You will serve as our internal CRM administrator and HighLevel expert, responsible for:

• Building and managing CRM environments
• Supporting client setups and onboarding
• Assisting with automation, pipelines, and communication systems
• Joining client calls when CRM expertise is needed
• Helping deploy AI-driven solutions like our AI Receptionist

You will act as the right hand to our Director of AI, CRM & Automation, helping scale both internal systems and client success.

Key Responsibilities

You will work closely with leadership, Digital Marketing Managers, and clients to ensure CRM systems are implemented correctly and performing at a high level.

Responsibilities include:

• Build, configure, and manage client CRM accounts in HighLevel
• Set up pipelines, automations, workflows, triggers, and integrations
• Handle client onboarding from a CRM and automation standpoint
• Provide ongoing support and troubleshooting for client CRM systems
• Join client meetings when CRM expertise is required
• Assist Digital Marketing Managers with CRM-related client needs
• Deploy and support AI solutions, including AI Receptionist systems
• Ensure data accuracy, organization, and proper system structure
• Continuously optimize workflows to improve efficiency and results

Required Skills & Qualifications:

You should have:

• Strong hands-on experience with GoHighLevel (HighLevel)
• Experience building and managing CRM systems and automations
• Understanding of pipelines, workflows, triggers, and integrations
• Ability to troubleshoot and solve technical issues quickly
• Confidence in client-facing communication when needed
• Strong organizational and documentation skills
• High attention to detail and follow-through
• Ability to manage multiple client setups and requests simultaneously

Preferred Experience:

• Experience in a digital marketing agency environment
• Experience supporting multiple client accounts
• Familiarity with AI tools, chatbots, or automation systems
• Experience with SMS/email marketing automation
• Understanding of sales processes and lead management systems

Schedule:

Monday–Friday

8:00 AM to 5:00 PM ET or 9:00 AM to 6:00 PM ET

Job Type:

Full-time

Benefits:

• 401(k)
• Health insurance
• Flexible spending account
• Paid time off

Application Questions:

• Do you have hands-on experience with GoHighLevel? If so, explain your level of expertise
• Have you built CRM automations, workflows, and pipelines from scratch?
• Are you comfortable joining client-facing calls when needed?
• Are you able to manage multiple CRM setups and client requests simultaneously?
• Are you willing to work a full-time schedule of Monday–Friday, 8am–5pm or 9am–6pm Eastern Time?

Education:

Bachelor’s (Preferred)

Experience:

CRM / Marketing Automation: 2–3 years (Required)

GoHighLevel (HighLevel): 2+ years (Strongly Preferred)

Work Location:

Remote (US Only)

Benefits:

• 401(k) matching
• Health insurance
• Paid time off