Responsibilities

• Lead Progressive’s influencer and creator marketing program, developing strategies that drive brand awareness, engagement, and business impact.
• Coordinate the end-to-end development of creator campaigns, from strategy and creator selection through content development, activation, measurement, and optimization.
• Manage agency partners, identify and vet creators and online personalities, guide creative development, and collaborate across social media, media, brand, legal, PR, and analytics teams to bring creator-led programs to life.

Requirements

• High School diploma/GED equivalent or higher and a minimum of eight years work experience in digital marketing, specifically, Creator/Influencer marketing
• Bachelor's degree or higher in Marketing, Communications, Journalism, or related field (e.g., Business), and a minimum of five years' experience digital marketing, specifically, Creator/Influencer marketing

Preferred

• Demonstrated experience building and scaling creator or influencer marketing programs for a large national consumer brand.
• Proven expertise in creator strategy, talent vetting, partnership development, and campaign execution across major social platforms.
• Experience managing agencies, external partners, and cross-functional partners while driving projects from concept through execution.
• Strong understanding of creator economics, social media trends, platform capabilities, and industry best practices.
• Ability to analyze campaign performance data and translate insights into actionable recommendations that improve business results.

Benefits

• 401(k) with dollar-for-dollar company match up to 6%
• Medical, dental & vision, including free preventative care
• Wellness & mental health programs
• Health care flexible spending accounts, health savings accounts, & life insurance
• Paid time off, including volunteer time off
• Paid & unpaid sick leave where applicable, as well as short & long-term disability
• Parental & family leave; military leave & pay
• Diverse, inclusive & welcoming culture with Employee Resource Groups
• Career development & tuition assistance
• Onsite gym & healthcare at large locations