Creator and Affiliate Marketing Manager

New York City, NY (Hybrid)

$100K/yr – $120K/yrMid Level4+ years expFull time

Posted 15 hrs ago

Job Summary

Own and optimize affiliate, UGC, and creator partnerships end to end, from recruitment and onboarding to performance optimization, contracts, and payments.

  • Lead and scale affiliate and UGC partner ecosystems across platforms and content types
  • Own budgeting, compliance, contracts, and performance-driven iteration for partner programs

Job Description

Responsibilities

  • AFFILIATE PROGRAM MANAGEMENT
  • - Own affiliate platform management and partner recruitment, building and maintaining relationships that keep partners active and engaged (inclusive of influencers networks, content sites & loyalty and deal sites).
  • - Own affiliate campaign management from launch through wrap, keeping campaigns on track and on budget.
  • - Own commission and offer economics, setting rates and thresholds that protect margin while keeping partners motivated.
  • - Own affiliate newsletter execution, from content planning through send, keeping partners informed and engaged.
  • - Manage UTM and discount code structure, including affiliate link and promo code creation.
  • - Own program integrity, including trademark bidding policy, coupon and deal-site compliance, and enforcement of partner terms.
  • - Coordinate product seeding across affiliate partners, optimizing which partners receive product and when to maximize impact.
  • UGC PROGRAM MANAGEMENT
  • - Own UGC creator sourcing, briefing, and contracting, building a reliable pipeline of on-brand content creators.

Requirements

  • 4 to 6 years in affiliate marketing, creator marketing, or partnership marketing.
  • Hands-on experience with creator commerce and affiliate platforms such as ShopMy, LTK, GRIN, or comparable.
  • Experience managing partner and creator relationships end to end, from recruitment through performance optimization.
  • Comfort owning budgets, invoicing, and contracting for creator and affiliate programs.
  • Familiarity with affiliate program compliance, including trademark bidding, coupon leakage, and enforcement of partner terms.
  • Strong analytical mindset, comfortable turning performance data into partner-level decisions.
  • Excellent organizational skills, with the ability to manage many concurrent partner relationships at once.
  • Understanding of how partner and creator selection should reflect brand positioning and audience needs.
  • A collaborative execution partner who brings broader strategy to life alongside brand, social, and DTC.

Preferred

  • Experience in wellness, health, or another purpose-driven consumer brand.
  • Experience running UGC programs alongside affiliate work.
  • Familiarity with TikTok Shop and creator-driven commerce.
  • Familiarity with whitelisting and paid social amplification workflows.
  • Working fluency with AI tools for creator briefing, workflow, and reporting.

Benefits

  • Blueair employees are eligible to participate in our benefits plan.
  • Should the employee choose to participate, they can choose from a range of benefits to include, but not limited to, health insurance (medical, dental and vision), 401K with company match, parental leave, sick leave, paid vacation and holidays, as well as access to numerous additional perks and benefits.
Blueair logo

Blueair

2.9 Glassdoor

Blueair is a global air wellness brand dedicated to enhancing health and well-being by creating cleaner, fresher, and healthier indoor environments. Founded in Sweden in 1996, Blueair has been at the forefront of air wellness innovation, developing advanced solutions that go beyond purification to improve overall indoor air quality. From reducing airborne pollutants and allergens to optimizing humidity and promoting better breathing, Blueair’s award-winning innovations are designed to support a holistic approach to well-being. With a commitment to innovation, sustainability, and thoughtful design, Blueair makes air wellness accessible to all. Learn more at www.blueair.com and follow Blueair on Instagram and TikTok.

Founded in 1996
Stockholm, Stockholm County, SWE
154 employees (17 in marketing)
17% recommend to a friend

Salaries

Posted range

$100K/yr – $120K/yr

Taken straight from the job posting.

See all Blueair salaries

Marketing Team

Marketing Team Size
17 (11% of company)
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
4

Traffic Signals

Monthly Visitors
451.6K
Monthly Google Ads Budget
$80.5K
Traffic Source Mix
Search
44.3%
Direct
46.6%
Referral
5.3%
Social
2.4%
Paid
1.3%

Headcount Trend

Current headcount: ~154

Recent News

Blueair logo

Creator and Affiliate Marketing Manager

Blueair · New York City, NY · Hybrid