Creative Strategy Director (Freelance)

New York City, NY (Hybrid)

$8K/mo – $10K/moSenior Level3+ years expContract

Posted 7 weeks ago

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Job Summary

Own the strategic experiential platform from concept through delivery, shaping client programs, measurement, and creative development across diverse brands.

  • Strategic ownership: lead platform concepts, creative briefs, and program recommendations that stay on strategy, budget, and timeline.
  • Client and team leadership: pitch ideas, communicate with internal teams, and integrate freelancers into the workflow.
  • Impact and measurement: define and apply framework to evaluate experiential activations across channels and audiences.

Job Description

Responsibilities

  • Concept and develop empathic strategic platforms + creative concepts to drive our clients’ businesses
  • Create innovative and effective solutions that are both brand-appropriate and up to the standard of excellence Invisible North has established
  • Lead the team to communicate ideas to clients through pitches and proposals
  • Effectively implement strategic frameworks into project workflows
  • Keenly understand the various ways to measure the impact of experiential activations
  • Lead creative briefs, program recommendations, and strategic proposals, while remaining engaged with the creative development process to ensure deliverables are on strategy, within budget and timing parameters
  • Effectively communicate ideas to internal teams, overseeing and contributing to deck creation ensuring delivery against the objectives
  • Expand the network of clients, partners, and collaborators who are engaged with Invisible North
  • Lead, participate in and contribute to group insight, ideation, and iteration sessions
  • Flexible across a wide array of clients - beauty, fashion, luxury, consumer goods, tech, fitness, media, crypto etc.

Requirements

  • Must have a minimum 3-5 years of experience in creative strategy, with clear take-down into interactive (IRL & IVL) activations (large or small, internal or external, experiential or digital)
  • Extremely organized & excellent time management
  • Able to successfully work remotely during EST hours, or from our NYC office if desired
  • Able to travel to project locations and the IN Office as needed
  • Availability to work occasional weekends and evenings as needed for specific projects (and to be made up with compensatory time off)

Preferred

    Benefits

      Invisible North logo

      Invisible North

      Building the future of brand experience.We are a global agency helping the world's most innovative brands bring their story to life through experiences, film and content, and creative media.

      Founded in 2013
      Brooklyn, New York, USA
      89 employees (57 in marketing)

      Traffic Signals

      Monthly Visitors
      3.7K
      Traffic Source Mix
      Search
      29.9%
      Direct
      53.5%
      Referral
      5.9%
      Social
      9.5%
      Paid
      1.2%

      Headcount Trend

      Current headcount: ~89

      Marketing Team

      Marketing Team Size
      12 (13% of company)