Creative Strategist

New York City, NY (On-site)

$80K/yr – $100K/yrMid Level2+ years expFull time

Posted 6 weeks ago

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Job Summary

Own creator marketing strategy development across client verticals, leveraging AI tools to ideate, streamline workflows, and elevate creative outputs while clearly presenting strategy and rationale to clients.

  • Campaign strategy ownership across multiple platforms and verticals
  • AI-enabled ideation and workflow acceleration
  • Strategic storytelling and client-ready rationale across creative concepts

Job Description

Own creator marketing strategy development across client verticals, leveraging AI tools to ideate, streamline workflows, and elevate creative outputs while clearly presenting strategy and rationale to clients.

  • Work with the Creative Team to develop detailed, multi-platform creator marketing campaign strategies for multiple client verticals
  • Distill client briefs, conduct research, and analysis to develop strategic concepts and plans that address client needs
  • Leverage emerging AI tools (e.g., Claude and others) to enhance ideation, streamline workflows, and unlock new forms of creative expression
  • Contribute insights that provide strategic context and elevate the Creative Team’s work
  • Continue to develop and maintain a strong understanding of the main social media platforms and the latest social/creator-related trends
  • Create impactful presentations and reports that clearly articulate the key aspects of the strategic plan
  • Design high-quality, on-brand assets for internal and external use
  • Clearly communicate and defend the rationale behind the recommended strategy
  • Efficiently manage a high volume of work from start to finish
  • Strong presentation and communication skills

Note: This summary reflects responsibilities; requirements and preferences are listed in the linked sections.

Open Influence logo

Open Influence

3.7 Glassdoor

Open Influence is a global multi-award-winning creator marketing company focused on generating value for brands across all the major social media platforms.Having been a pioneer in the influencer marketing space for more than 12+ years, we have established successful track records working with top brands from a variety of industries including fashion, lifestyle, automotive, entertainment, technology, CPG, pharmaceuticals, and more. The company’s proprietary platform boasts the industry’s largest collection of influencer data and leverages machine learning and image recognition to analyze more than 100 million pieces of content. Top brands we have proudly worked with include Under Armour, Pepsi, Puma, Corona, Hyundai, Unilever, Samsung, McDonald's, Universal Studios, and Verizon.

Founded in 2013
Los Angeles, California, USA
144 employees (19 in marketing)
51% recommend to a friend
7% CEO approval

Traffic Signals

Monthly Visitors
8.9K
Monthly Google Ads Budget
$139
Traffic Source Mix
Search
29.8%
Direct
43.5%
Referral
8%
Social
11.6%
Paid
1.1%

Headcount Trend

Current headcount: ~144

Marketing Team

Marketing Team Size
15 (10% of company)
Median Career Experience
13 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$4.5M
Last Raise
$2.5M
Series Unknown, 11 years ago

Funding History

  • Mar 2015
    Series Unknown • $2.5M
  • Feb 2015
    Series Unknown • $1.5M
  • Mar 2014
    Seed • $500K

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