Creative Services Director

Glen Allen, VA (On-site)

$111K/yr – $139K/yrDirector/Executive7+ years expFull time

Posted 3 months ago

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Job Summary

Lead Pinnacle Living's creative services, aligning strategy, brand integrity, and team delivery to support organizational goals and growth.

  • Own end-to-end creative projects from concept to delivery.
  • Must-have: 7+ years in creative leadership with a strong portfolio.
  • Standout: Cross-functional leadership across branding, design, and vendor partnerships.

Job Description

Responsibilities

  • Creative Strategy Development: Collaborate with internal departments (HR, Corporate Communications, Product Development, etc.) to understand their needs and develop cohesive creative strategies that support organizational goals.
  • Brand Management: Ensure consistency and integrity across all creative assets, including internal and external communications, presentations, digital content, and marketing campaigns.
  • Team Leadership: Manage and mentor a team of designers, copywriters, and project managers, fostering a collaborative environment that encourages creativity and professional growth.
  • Client Collaboration: Liaison between internal clients and the creative team, interpreting client needs into creative briefs and ensuring timely delivery of high-quality content.
  • Project Oversight: Manage the full lifecycle of creative projects, from conceptualization to final production, ensuring alignment with deadlines, budgets, and strategic objectives.
  • Innovation and Trends: Stay abreast of industry trends and integrate innovative solutions that enhance the company’s creative output. Encourage forward-thinking design concepts that position the brand as a leader in its space.
  • Vendor Management: Work with external vendors, including freelancers, agencies, and production partners, to deliver projects that meet quality standards and budget constraints.
  • All other duties as assigned.

Requirements

  • Bachelor’s degree in Graphic Design, Marketing, or a related field.
  • 7+ years of experience in creative services or a similar role, with at least 3 years in a managerial position.
  • Strong portfolio showcasing expertise in digital and print design.

Benefits

  • Double Time when working designated holidays Holiday Pay — for non-exempt team members
  • PTO with a Cash Out option available
  • 8 Federal Holidays, including Martin Luther King Day and Juneteenth
  • One Paid Personal Day per year
  • Free parking available
  • 6% Retirement Matching 403(b)
  • PayActiv – Cash advance on your paycheck available
  • Employee Assistance Program – LifeSolutions EAP
  • Full Health, Dental, and Vision Insurance options are available for individuals or families
  • Zero cost to team members: $50,000 term life insurance policy
Pinnacle Living logo

Pinnacle Living

Pinnacle Living, formerly known as Virginia United Methodist Homes, is a not-for-profit founded 70 years ago that has grown to serve thousands of lives across the Commonwealth of Virginia. We continue to evolve with the changing senior living landscape and have learned that focusing on the person is the key to happiness and a life well lived. Engagement, independence and sense of purpose are encouraged no matter what community or level of living one calls home.

Founded in 1948
Glen Allen, Virginia, USA
302 employees (21 in marketing)

Traffic Signals

Monthly Visitors
4K
Traffic Source Mix
Search
23%
Direct
56.6%
Referral
5.3%
Social
13.7%
Paid
1.3%

Headcount Trend

Current headcount: ~302

Marketing Team

Marketing Team Size
15 (5% of company)