Creative Content Specialist (On-Site, NYC)
New York City, NY (On-site)
Posted 10 days ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
The role owns end-to-end creation of campaign visuals and branded content, collaborating with creative and marketing teams to produce platform-ready graphics, videos, photography, and multimedia assets while maintaining brand standards, and optimizing assets with AI tools and production workflows.
Job Description
Responsibilities
- Collaborate with the creative and marketing teams, including the Lead Graphics Designer and Stylist, to develop compelling visual assets that support campaigns, product launches, and brand initiatives.
- Support the creation and editing of platform-specific graphics, short-form videos, photography, product imagery, and multimedia content that enhance brand storytelling and audience engagement.
- Production support such as organizing files, uploading assets, and assisting with catalog production, including generating scannable product codes during peak catalog seasons.
- Develop campaign visuals and branded content while ensuring consistency with brand guidelines, visual identity, typography, color standards, and messaging.
- Edit and optimize creative assets, including photo retouching, image enhancements, and file preparation for digital, print, and vendor requirements.
- Manage creative asset organization, file versioning, and production workflows to ensure efficient delivery of high-quality marketing materials.
- AI Proficiency: Utilize AI-powered creative tools to support design, content creation, and multimedia production.
- AI Proficiency: Apply effective prompting techniques to generate, refine, and optimize creative assets while ensuring brand consistency and quality.
- AI Proficiency: Stay current on emerging AI tools and best practices relevant to creative and marketing teams.
- Social Media Creative Support: Collaborate with the marketing team to develop creative assets that support the monthly social media content calendar.
Requirements
- Bachelor’s degree in marketing, communications, art, or related field or equivalent experience in creative content and graphics design
- 2+ years of experience creating digital marketing content.
- Strong graphics design and editing skills
- Proficient with editing tools such as Adobe Premiere Pro, Photoshop, and ai generated content creation
- Experience creating content for platforms such as Instagram and Facebook.
- Good understanding of social media best practices, content formats, and audience engagement techniques.
- Portfolio Requirement: A portfolio or examples of video and creative content are required as part of the application process.
Preferred
- Some experience with analytics and social listening tools preferred.
- Some experience managing influencers or creator partnerships.
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