About Persist Brands

Persist Brands is a fast-growing direct-to-consumer eCommerce company that builds and scales aggressive direct-response consumer brands across categories like apparel, beauty, wellness, and lifestyle. We combine performance marketing, creative testing, data analysis, and operational execution to turn consumer products into scalable offers.

We are a performance-driven company built around speed, data, creative testing, and operational execution. Our team launches and scales products through paid media, high-converting funnels, strong creative strategy, customer retention, and disciplined backend operations.

At Persist Brands, we move fast, test aggressively, and optimize constantly. We are looking for ambitious, resourceful, and highly accountable people who want to join a lean, growth-focused company where their work has a direct impact on revenue, customer experience, and long-term brand value.

The Role

We are looking for a direct-response copywriter who can write copy that sells.

This role is not about writing generic brand copy. You will be responsible for creating high-converting copy across ads, landing pages, product pages, advertorials, email/SMS campaigns, hooks, headlines, offers, and creative concepts.

You should understand consumer psychology, emotional buying triggers, problem-solution framing, urgency, curiosity, benefits, objections, and how to turn simple products into compelling offers.

What You’ll Do:

• Write high-converting ad copy for Meta, TikTok, and other paid media channels.
• Create hooks, headlines, body copy, product descriptions, advertorials, and landing page copy.
• Research competitors, customer reviews, TikTok trends, comments, Reddit threads, Amazon reviews, and market angles.
• Develop new creative angles and offer positioning for different products.
• Write email and SMS copy for promotions, retention, upsells, and winbacks.
• Work with media buyers, designers, and creative strategists to test new concepts.
• Analyze performance data and improve copy based on results.
• Create multiple copy variations quickly for testing.

What We're Looking For:

• 3-6 Years of strong experience in Copywriting.
• Strong direct-response copywriting ability.
• Experience writing for eCommerce, DTC brands, dropshipping, supplements, beauty, apparel, gadgets, or consumer products.
• Ability to write fast, clear, persuasive copy.
• Strong understanding of hooks, angles, offers, benefits, objections, and conversion psychology.
• Comfortable researching competitors and turning research into copy.
• Ability to produce high-volume copy without sacrificing quality.
• Strong English writing skills.
• Familiarity with Meta/TikTok ads is a major plus.

Deal Breaker:

• You are not just a writer. You think like a marketer.
• You understand that the goal of copy is not to sound clever — it is to make people click, read, buy, subscribe, and come back. You can take a basic product and create multiple compelling reasons why someone should want it now.
• You are fast, resourceful, data-driven, and comfortable working in a high-performance environment where winning copy gets tested quickly.

To Apply:

1. Send us a short intro about yourself
2. Examples of direct-response copy you have written
3. Any eCommerce, ad, landing page, or email/SMS examples
4. Results from your past work, if available
5. Your expected compensation