Content Producer
Later
Boston, MA (Remote)
$80K/yr - $95K/yrIn-houseFull-timeMid level2+ years exp.
5 hrs ago
Copywriter
USA (Remote)
Salary Not AvailableMid LevelContract
Posted 3 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive direct-response copy for Detox Nation campaigns in a founder voice, owning high-conversion messaging across funnels, launches, and promotions.
- Direct-response copy across funnels, landing pages, emails, and VSLs in founder/brand voice.
- Must-have: Proven DR copywriter with multi-format conversion experience.
- Standout: Cross-functional collaboration with Paid Media, Design, CRO, and RevOps.
Job Description
Drive direct-response copy for Detox Nation campaigns in a founder voice, owning high-conversion messaging across funnels, launches, and promotions.
Responsibilities
- Direct-Response Copywriting: Write, edit, and optimize copy for: Funnels and landing pages; Sales pages; Video sales letters (VSLs); Upsell pages and sequences; Email campaigns and promotional sequences; Launch and campaign copy; Offer summaries and product descriptions; Product listings.
- Funnel, Launch, and Promotion Support: Support Detox Nation’s launches, promotions, challenges, and evergreen funnels with: Funnel messaging; Email sequences; Sales and promotional copy; Offer positioning and messaging refinement. Collaborate cross-functionally with teams such as Paid Media, Email/SMS, Design, CRO, and RevOps to ensure messaging is aligned across channels.
- Brand Voice and Messaging Consistency: Ensure all copy reflects Sinclair Kennally’s voice, tone, values, and style; Aligns with Detox Nation’s education-first, root-cause approach; Maintains consistency across campaigns, funnels, and offers; Supports trust, clarity, and credibility with the audience.
- Editing and Optimization: Review, edit, and proofread copy for clarity, flow, grammar, and consistency; Revise copy based on feedback, performance data, and testing insights; Improve messaging to strengthen conversion while maintaining brand integrity; Ensure all copy adheres to internal brand and compliance standards.
- Strategy and Collaboration: Participate in brainstorming and campaign planning to develop strong messaging angles and offer positioning; Collaborate with Sinclair and the broader team to refine marketing messaging; Contribute copy ideas that support conversion goals, audience resonance, and campaign performance.
- Performance Awareness: Use available campaign and funnel performance insights to inform revisions and optimization; Identify messaging opportunities and areas for improvement based on results; Continuously strengthen copy based on testing, audience response, and conversion data.
- Industry and Audience Awareness: Stay informed on trends in online health, detox, wellness, and education marketing; Understand the needs, concerns, and language of Detox Nation’s audience; Apply audience insight to create messaging that feels relevant, grounded, and persuasive
Requirements
- Proven experience in direct-response copywriting
- Strong experience writing conversion-focused marketing copy across multiple formats
- Ability to write in an established founder voice or brand voice
- Strong editing and proofreading skills
- Ability to manage multiple copy projects and deadlines at once
- Strong communication and collaboration skills
Nice To Have
- Experience in health, wellness, education, or other trust-sensitive industries
- Familiarity with funnels, launches, and promotional campaigns
- Experience writing for compliance-sensitive categories
- Understanding of conversion strategy and performance-driven marketing
Detox Nation
Gut issues, low energy, brain fog, skin issues, body aches, and distorted emotions - these are the inflammatory epidemics of our time. And it's not an accident.You're exposed to over 1,000,000 toxic particles per day, and your toxic burden shot up from 10 toxins per cell in 2008 to a staggering 500 toxins per cell in 2018. These lower your IQ, interrupt your body's ability to heal itself, and create the perfect onramp to chronic conditions.We just can't accept that. We want you to be at your best, doing your best work.Because we want this world to thrive, and we know it takes all of us to make that happen.
Traffic Signals
Monthly Visitors
19.3K
Traffic Source Mix
Search
9.4%
Direct
71.2%
Referral
8%
Social
9.7%
Paid
1%
Headcount Trend
Current headcount: ~7
Marketing Team
Marketing Team Size
2 (29% of company)
Median Career Experience
14.5 years
Median Tenure
1.5 years
Marketing Roles Posted (Last 30 Days)
1
