Copywriter and Content Ops Specialist

Florida, NY (Remote)

$50K/yr – $60K/yrMid Level2+ years expInternship

Posted 4 months ago

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Job Summary

Own content creation across formats for a digital marketing agency, aligning with SEO and brand voice while managing timelines and coordinating creators.

  • Own content creation across formats and ensure brand voice consistency
  • Must-have: 2–4 years of copywriting experience in an agency or in-house marketing
  • Standout: Training provided for WordPress, AI-assisted copy, and content creator programs

Job Description

Own content creation across formats for a digital marketing agency, aligning with SEO and brand voice while managing timelines and coordinating creators.

  • Own content creation across formats and ensure brand voice consistency
  • Must-have: 2–4 years of copywriting experience in an agency or in-house marketing
  • Standout: Training provided for WordPress, AI-assisted copy, and content creator programs

Responsibilities

  • Write and edit organic social media posts
  • Develop ad copy for multiple formats, including social media ads, traditional banner ads, digital OOH ads, CTV ads, and more
  • Produce long-form blog content (1,000-2,500 words) that aligns with SEO strategies and brand voice
  • Write comprehensive whitepapers (3,000-5,000 words) for clients requiring in-depth, research-driven content
  • Create compelling website copy, landing page copy, SMS messages, subject lines, preview text, and email copy that drives conversions
  • Draft media pitches for PR initiatives, internal pick decks, and client campaigns (nice-to-have; training provided)
  • Conduct research to support content development and ensure accuracy across all deliverables
  • Write content briefs for whitepapers and blogs
  • Maintain brand voice consistency across all content types and client accounts
  • Proofread and edit work to ensure high editorial standards and error-free delivery
  • Upload content to social media scheduling tools (training provided)
  • Prep blog posts by sourcing and adding appropriate stock imagery
  • Utilize AI tools to create, optimize, and accelerate copy creation while maintaining quality standards
  • Generate AI images to support content needs (training provided)
  • Upload and publish blogs to WordPress (training provided)
  • Maintain organized file systems and content libraries
  • Track project timelines and communicate progress to team leads
  • Content creator recruitment and management of content creator programs

Requirements

  • 2-4 years of copywriting experience in an agency or in-house marketing environment
  • We are currently only hiring in East and Central Timezones. Applicants located in South Florida will have priority but it is not required.

Preferred

  • Draft media pitches for PR initiatives, internal pick decks, and client campaigns (not required but will train)
  • Experience with WordPress a plus (training provided)
  • Portfolio demonstrating diverse writing samples across multiple formats
  • In-platform experience with Facebook, Instagram, LinkedIn, Google Business Profile, X, TikTok content deployment, community management and growth; Threads and Reddit experience a plus

Benefits

  • 401(k)
  • Dental insurance
  • Health insurance
  • Paid time off
  • Professional development assistance
  • Vision insurance
Bullseye Strategy logo

Bullseye Strategy

Bullseye Strategy is a digital marketing agency that helps companies harness the power of digital and emerging media to acquire new customers and grow their relationships with existing customers. We work with a wide array of clients from different industries including entertainment, technology, healthcare, consumer products, and e-commerce on business to consumer as well as business to business marketing initiatives.We are different. Because the founders have both worked at major media companies as well as in start-ups, we know what it takes to get things done in any company, large or small. Our clients range from pre-revenue, to mid-market, to publicly traded companies.We customize strategic, integrated digital marketing initiatives that may include Media Planning & Buying, Social Media Marketing, Partnership Marketing, Email Marketing, Mobile Marketing, Search Engine Optimization, Search Engine Marketing, Content Marketing and more. We take a holistic approach to marketing and believe every client has unique needs - there is no one-size fits all approach from our team. We believe in alignment with our clients and know that data tells the story. Exceptional results are the constant - the path to get there is specifically tailored to meet each of our business partner's unique goals.

Founded in 2009
Fort Lauderdale, Florida, USA
32 employees (17 in marketing)

Traffic Signals

Monthly Visitors
2.1K
Monthly Google Ads Budget
$655
Traffic Source Mix
Search
26.5%
Direct
38%
Referral
27.2%
Social
7%
Paid
1.3%

Headcount Trend

Current headcount: ~32

Marketing Team

Marketing Team Size
16 (50% of company)
Median Career Experience
12.5 years
Median Tenure
1.9 years
Marketing Roles Posted (Last 30 Days)
1