Coordinator II - Coordinator of Athletics Marketing at Sam Houston State University | Huntsville, TX

Coordinator II - Coordinator of Athletics Marketing

Huntsville, TX (On-site)

Salary Not AvailableMid Level2+ years expPart time

Posted 2 months ago

Job Summary

Own marketing and event promotions for SHSU athletics, focusing on fan experience, attendance, and sponsor opportunities while leading student staff and game-day execution.

Lead game-day marketing, promotions, and entertainment to drive attendance and revenue opportunities.
Manage student staff, scheduling, training, and performance to ensure quality campaigns and smooth events.

Job Description

Responsibilities

Develops and implements marketing and promotional strategies to enhance attendance, fan experience during athletic events, and overall brand growth.
Provides leadership and oversight for marketing initiatives and supervises staff and ensures the execution of high-quality promotional campaigns.
Directly supervises student workers, part-time staff, and interns, providing guidance, mentorship, and performance evaluations.
Oversees the recruitment, hiring, training, and scheduling of student marketing assistants and event support staff.
Assigns tasks and monitors progress to ensure the timely execution of marketing strategies, game-day operations, and promotional campaigns.
Leads team meetings and training sessions to ensure all staff members are aligned with department goals and standards.
Manages workflow, delegating responsibilities to ensure efficient operations on game days and during special events.
Conducts regular check-ins with staff to assess performance, provide feedback, and address any operational challenges.
Develops and oversees the implementation of marketing plans for intercollegiate athletic teams and events.
Prepares and executes detailed game scripts, including music direction, video content, public address announcements, and spirit squads, ensuring a high-quality fan experience for assigned sports.

Requirements

Bachelor’s degree in Business, Marketing, Management, Communications, Public Relations, Sports Management or related field.
Two years of experience in a related field.
Experience in collegiate athletics is preferred.
Additional experience may be considered in lieu of education.

Preferred

Extensive knowledge of Adobe Creative Suite, Microsoft Office Suite, and related software is preferred.

Benefits

superior benefit package
competitive salaries
flexible work environment fostering work/life balance
programs that support a healthy work-life balance
professional development opportunities with our educational assistance and dependent assistance programs

Sam Houston State University

Named for Sam Houston, Texas’ greatest hero, SHSU continually strives to honor its historical roots through academic excellence that includes exceptional teaching from faculty members who care as much about their students’ success as they do about furthering the knowledge of their fields.While embracing its legacy, SHSU also strives to meet the needs of contemporary students, both traditional and online. With over 20 bachelor’s and graduate degrees available entirely online, and more in development each semester, SHSU Online is quickly becoming one of the best online universities in Texas.

Huntsville, Texas, USA

5.4K employees (282 in marketing)

www.shsu.edu