Responsibilities

• Own the development and execution of video and digital content across both LOPCO Contracting and Cheer UP Athletics.
• Develop creative concepts, scripts, storyboards, shot lists, and content ideas aligned with each brand’s audience and objectives.
• Lead the full video production process from concept through filming, editing, final delivery, and distribution.
• Capture high-quality footage in a variety of environments, including construction projects, job sites, client projects, cheer practices, events, competitions, interviews, and promotional shoots.
• Produce polished long-form and short-form content for platforms including Instagram, TikTok, Facebook, YouTube, websites, digital advertising, and other marketing channels.
• Edit content specifically for the platform and audience rather than taking a one-size-fits-all approach to distribution.
• Create compelling short-form content designed to capture attention quickly while maintaining the professionalism and identity of each brand.
• Proactively identify opportunities for new content rather than relying solely on assigned projects.
• Develop recurring content concepts, series, and storytelling opportunities that help create consistency and recognizable brand identities.
• Repurpose existing and legacy video footage into fresh, relevant content.

Requirements

• You are a content producer and visual storyteller first and foremost, with professional-level videography and editing capabilities.
• You understand that successful content is more than simply producing an attractive video. You know how to create content that captures attention, tells a story, communicates a brand effectively, and connects with the intended audience.
• Has professional experience producing, filming, and editing high-quality video content.
• Has a strong portfolio demonstrating videography, editing, digital content, and brand storytelling.
• Is highly proficient with professional camera equipment, lighting, audio, and video production techniques.
• Has advanced editing skills using Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, or comparable professional software.
• Understands how content differs across Instagram, TikTok, Facebook, YouTube, websites, and advertising platforms.
• Understands the fundamentals of social media content strategy, audience engagement, and content performance.
• Can independently take an idea from concept through final execution.
• Has a strong creative eye for composition, pacing, storytelling, sound, and visual identity.

Preferred

• Photography and photo editing
• Drone videography and FAA Part 107 certification
• Motion graphics or animation
• Graphic design
• Commercial or advertising production
• YouTube content development
• Social media analytics and performance reporting
• Construction, home improvement, sports, fitness, athletics, or event-based content
• Experience developing content for multiple brands simultaneously