Content Marketing Specialist (Publishing)

Carol Stream, IL (On-site)

$52K/yr – $60K/yrMid Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own content creation and optimization for a Christian publishing brand, turning marketing priorities into SEO-aware, conversion-friendly writing across blogs, sites, emails, and campaigns.

  • Content ownership: Write, edit, and refine editorial content that reflects brand voice and audience needs.
  • SEO and performance: Research keywords, optimize headlines and metadata, and iterate using traffic and engagement data.

Job Description

Responsibilities

  • Write, edit, and proofread content for blogs, websites, email campaigns, social media, and digital advertisements.
  • Publish and manage content within CMS platforms, ensuring accuracy in formatting and overall presentation.
  • Translate marketing priorities into clear, engaging content that reflects brand voice and editorial standards.
  • Collaborate with marketing, editorial, publishing, and creative teams to support book and Bible launches, seasonal campaigns, promotions, and ongoing initiatives.
  • Conduct keyword research and apply SEO best practices to improve content visibility and organic search performance.
  • Optimize headlines, metadata, structure, and copy for readability, engagement, and search discoverability.
  • Use performance data (traffic, engagement, and conversion insights) to refine and improve content over time.
  • Support the creation and refinement of Google Ads and other search marketing copy as needed.
  • Manage editorial and promotional calendars across digital marketing channels.
  • Coordinate content from draft through editing, approval, publishing, and post-publication updates.
  • Ensure timely execution of content in alignment with marketing campaigns, product releases, and promotional priorities.
  • Support development and maintenance of the Tyndale brand voice, audience personas and customer journey insights.
  • Stay informed on trends in publishing, digital marketing, SEO, and content best practices relevant to Christian publishing.
  • Identify opportunities to improve or expand content based on audience needs and performance insights.

Requirements

  • Bachelor’s degree in Marketing, Communications, Journalism, English, or related field.
  • 3–5+ years of experience in content marketing, editorial, communications, publishing, or digital content roles.
  • Strong writing, editing, and proofreading skills with a high level of accuracy and attention to detail.
  • Experience working with CMS platforms, including publishing and updating web content.
  • Working knowledge of SEO principles and keyword application in editorial content.
  • Ability to manage multiple projects and deadlines in a structured, deadline-driven environment.
  • Strong organizational, communication, and collaboration skills.
  • Proficiency with Microsoft Office and common digital content tools.
  • Personal alignment with and adherence to the Bible as God’s Word, and agreement with our Statement of Faith.
  • Experience collaborating with cross-functional teams in publishing or marketing environments.

Preferred

Benefits

Tyndale House Publishers logo

Tyndale House Publishers

Tyndale House is one of the largest independently-owned Christian publishers in the world, on mission to open God's Word to as many people as possible.We publish Bibles in multiple languages, many featuring the New Living Translation (NLT) or the Nueva Traducción Viviente (NTV).You will also discover books in both print and digital formats from trusted authors across a variety of categories, including Christian nonficiton, fiction, studies, devotions, and reference resources—all published to help meet the spiritual needs of people of at every age around the world.Since 1963, the Tyndale House Foundation has used publishing profits each year to give away millions of dollars in grants to Christian ministries. Your purchases make that possible.Tyndale | Trusted. For Life. See current job opportunities: https://www.tyndale.com/careers

Founded in 1962
Carol Stream, Illinois, USA
366 employees (221 in marketing)

Traffic Signals

Monthly Visitors
388.1K
Monthly Google Ads Budget
$1.4K
Traffic Source Mix
Search
44.5%
Direct
47.5%
Referral
5.4%
Social
2%
Paid
0.3%

Headcount Trend

Current headcount: ~366

Marketing Team

Marketing Team Size
184 (50% of company)
Median Career Experience
14 years
Median Tenure
8 years
Marketing Roles Posted (Last 30 Days)
2