Responsibilities

• Maintain content plans, editorial calendars, briefs, target audiences, keywords, owners, deadlines, and approvals in the Content Marketing Specialist role at Lorygen Group.
• Coordinate articles, guides, landing-page copy, email content, social assets, or campaign materials with writers and designers as part of the Content Marketing Specialist role at Lorygen Group.
• Research audience questions, competitor content, search intent, and campaign needs to support useful content topics across digital services and customer delivery in this Content Marketing Specialist position.
• Review content for accuracy, brand alignment, search fundamentals, calls to action, links, and formatting before publication for the Lorygen Group team as part of Content Marketing Specialist work.
• Coordinate distribution across web, email, social, partner, or campaign channels after approval while supporting digital services and customer delivery in the Content Marketing Specialist role at Lorygen Group.
• Track traffic, engagement, leads, conversions, or other agreed content metrics and prepare performance summaries as part of day-to-day Content Marketing Specialist responsibilities at Lorygen Group.

Requirements

• Strong writing, editing, research, organization, and content-marketing skills.
• Comfort using CMS, SEO, analytics, email, social, spreadsheet, and project-management tools.
• Ability to manage multiple content projects and approval cycles accurately.
• Basic understanding of audience intent, content funnels, calls to action, and performance metrics.
• Strong attention to source accuracy, brand voice, and publishing quality.
• A pre-employment background check is required.