Responsibilities

• Support and execute content across owned social channels.
• Develop and manage a social content calendar aligned to campaigns, events, and thought leadership.
• Draft and publish social content across formats (brand posts, SME content, campaign support and timely commentary)
• Curate and share relevant industry content with added perspective
• Monitor engagement and manage community interactions in a timely, brand-aligned way.
• Track performance and use analytics to optimize content and improve engagement
• Support development thought leadership that position Cogency’s experts as credible voices
• Partner with subject matter experts to create articles, social content, webinars, and long-form assets.
• Translate research, market trends, and regulatory updates into clear, audience-friendly content.
• Contribute to a repeatable process for developing and scaling thought leadership content

Requirements

• Experience managing or contributing to B2B or professional services social media
• 2-4 years of experience in content marketing, social media, or editorial roles
• Familiarity with social platforms, CMS tools, and analytics
• Strong writing, editing, and proofreading skills across short and long-form content.
• Experience working with subject matter experts or senior stakeholders.
• Strong ability to simplify complex or technical topics
• Experience managing multiple projects and deadlines

Preferred

• Experience in B2B, professional services, legal, or financial sectors
• Experience with executive thought leadership or ghostwriting.
• Familiarity with webinars, content syndication, or multi-channel campaigns
• Experience creating research-based content (white papers, reports)
• Comfort using AI tools to support content creation and optimization