Content Marketing Manager

Lexington, MA (Remote)

$132K/yr – $198K/yrSenior LevelFull time

Posted 1 day ago

Job Summary

Own and execute content strategy and editorial calendar for cybersecurity content while translating complex topics for IT buyers and aligning with SEO, product marketing, and distribution.

  • Define strategy and roadmaps across audience mapping and content mix
  • Create and optimize campaign content and editorial workflow with AI support
  • Coordinate with freelancers and cross-functional teams to connect assets to buyer journeys

Job Description

Responsibilities

  • Help develop the content strategy, including audience mapping, content mix, channel priorities, quality standards, and measurement; turn gaps across the buyer journey into a prioritized roadmap.
  • Shape editorial decisions by testing briefs against a clear strategic rationale and proposing alternatives when needed.
  • Create campaign content such as eBooks, white papers, landing pages, and emails, partnering with growth to connect assets to buyer journey stages and pipeline goals.
  • Translate complex cybersecurity topics into clear content for IT and security buyers, working with the SEO team to incorporate search intent, keyword priorities, and organic performance data.
  • Own the editorial calendar across blog, long-form, and contributed content; develop articles, bylines, and point-of-view pieces with internal subject-matter experts.
  • Keep the editorial voice aligned with Mimecast's brand and Work Protected narrative, and collaborate with product marketing on solution messaging and launches and with communications and social teams on distribution.
  • Brief and manage freelance writers and agencies as needed.
  • Use AI across research, drafting, optimization, repurposing, and performance analysis; help develop workflows, prompting practices, review processes, and guardrails that increase output without sacrificing quality.

Requirements

  • Content marketing experience with the autonomy to shape strategy and execute across multiple channels; experience in B2B tech or cybersecurity is particularly useful.
  • Strong writing and editorial judgment, including the ability to make technical concepts accessible without losing their meaning.
  • A track record of creating content that supports demand generation and brand awareness.
  • The ability to manage briefs and stakeholders, challenge unclear direction constructively, and keep multiple workstreams moving without heavy oversight.
  • Hands-on use of AI tools in content workflows, with sound judgment about where AI helps and where human review is essential.
  • Familiarity with marketing automation and CRM tools.

Benefits

  • The base salary range for this position is $132,000−$198,000 plus benefits. This range represents the minimum and maximum new hire compensation for this role. The position may also be eligible for incentive plans and additional benefits, in accordance with company policy and local regulations.
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Mimecast

3.9 Glassdoor

Human Risk, SecuredMimecast is transforming the way businesses manage and secure human risk. Its AI-powered, API-enabled connected human risk platform is purpose-built to protect organizations from the spectrum of cyber threats. Integrating cutting-edge technology with human-centric pathways, our platform enhances visibility and provides strategic insight. Our technology safeguards critical data and actively engages employees in reducing risk and enhancing productivity. More than 42,000 businesses worldwide trust Mimecast to help them keep ahead of the ever-evolving threat landscape. From insider risk to external threats, customers get more with Mimecast. More visibility. More agility. More control. More security.For help, please email support@mimecast.com.

Founded in 2003
London, England, GBR
2.5K employees (107 in marketing)
84% recommend to a friend
86% CEO approval

Salaries

Posted range

$132K/yr – $198K/yr

Taken straight from the job posting.

See all Mimecast salaries

Funding

Total Funding
$90.2M
Last Raise
$403K
Post IPO Equity, 8 years ago

Funding History

  • Oct 2017
    Post IPO Equity • $403K
  • Sep 2012
    Series C • $62M
  • Jan 2010
    Series B • $21M

Traffic Signals

Monthly Visitors
5M
Monthly Google Ads Budget
$305.6K
Traffic Source Mix
Search
17%
Direct
77.9%
Referral
4%
Social
0.3%
Paid
0.8%

Headcount Trend

Current headcount: ~2.5K

Recent News

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Content Marketing Manager

Mimecast · Lexington, MA · Remote