Content Marketing Manager

USA (On-site)

$94K/yr - $113K/yr (Est.)Mid Level4+ years expFull time

Posted 3 months ago

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Job Summary

Drive MedTrainer's content marketing to educate healthcare professionals and generate pipeline.

  • Own the editorial calendar across all channels (blog, email, social, web, campaigns)
  • Must-have: 4–7+ years in content marketing, preferably in B2B SaaS or healthcare technology
  • Standout: Build MedTrainer’s authority with thought leadership content and executive storytelling

Job Description

Responsibilities

  • Develop and execute a comprehensive content marketing strategy aligned with business goals
  • Own the editorial calendar across all channels (blog, email, social, web, campaigns)
  • Identify content opportunities across the buyer journey (awareness → consideration → decision)
  • Write and produce high-quality content including blog posts, whitepapers, case studies, email campaigns, landing pages, and more
  • Translate complex healthcare compliance topics into clear, engaging, and actionable content
  • Partner with SMEs (product, customer success, compliance experts) to develop authoritative content
  • Support marketing campaigns with targeted content that drives lead generation and pipeline
  • Collaborate with paid media and growth teams to optimize content for conversion
  • Create sales enablement materials (one-pagers, decks, battlecards)
  • Own SEO strategy and execution, including keyword research and on-page optimization

Requirements

  • 4–7+ years of experience in content marketing, preferably in B2B SaaS or healthcare technology
  • Strong writing and storytelling skills with a portfolio of published work
  • Experience creating content that drives measurable business results (leads, pipeline, revenue)
  • Solid understanding of SEO, content distribution, and performance analytics
  • Ability to simplify complex topics into engaging, digestible content
  • Experience collaborating cross-functionally with marketing, sales, and product teams
  • Self-starter who thrives in a fast-paced, high-growth environment

Preferred

  • Experience in healthcare, compliance, HR tech, or credentialing industries
  • Familiarity with marketing automation tools (e.g., HubSpot) and CMS platforms
  • Experience with video, webinars, or multimedia content
  • Basic knowledge of AI tools for content creation and optimization

Benefits

  • Make an impact in healthcare by helping organizations stay compliant and improve patient safety
  • Join a fast-growing SaaS company with a collaborative, high-performing culture
  • Opportunity to shape and scale content strategy from the ground up
  • Competitive compensation, benefits, and growth opportunities
MedTrainer logo

MedTrainer

3.7 Glassdoor

MedTrainer is on a mission to make healthcare compliance as efficient as healthcare organizations are critical.With a unified digital platform, MedTrainer accelerates compliance through education, credentialing, and documentation for more than 300,000 healthcare professionals across North America.Operate with complete visibility and enhanced organization across all compliance areas. Increase efficiency with configurable, automated workflows that reduce time to onboard providers, educate personnel, and create and verify compliance documentation. Prepare for every compliance possibility from regulatory modification to technology innovation to big-picture growth with a platform that enables you to operate at the pace of change.

Founded in 2013
Las Vegas, Nevada, USA
387 employees (36 in marketing)
64% recommend to a friend
73% CEO approval

Traffic Signals

Monthly Visitors
107.1K
Monthly Google Ads Budget
$30.1K
Traffic Source Mix
Search
35.6%
Direct
56.3%
Referral
6.8%
Social
0.6%
Paid
0.6%

Headcount Trend

Current headcount: ~387

Marketing Team

Marketing Team Size
23 (6% of company)
Median Career Experience
7.5 years
Median Tenure
1.8 years

Funding

Total Funding
$54M
Last Raise
$43M
Series B, 4 years ago

Funding History

  • Apr 2022
    Series B • $43M
  • Aug 2019
    Series A • $11M

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